Blog on Art Marketing and Selling Art


See where Art's adventures take him next...

The Life of Art, Series #103

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

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Joan Fullerton's "Wild and Passionate growth" was awarded 1st Place for Abstract in the May 2019 BoldBrush Painting Competition.

Joan Fullerton

Wild and Passionate growth by Joan Fullerton was awarded 1st Place for Abstract in the May 2019 BoldBrush Painting Competition. [...]

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Luann Udell discusses how art history has changed through the years.

WHAT I WISH SOMEONE HAD TOLD ME ABOUT ARTISTS: Now There Are Artists That Look Like Me!

Art History hasn’t been historically inclusive, but that’s changing, for the better! [...]

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Steven Hileman's "Tremont Street Boston" was awarded 1st Place in the May 2019 BoldBrush Painting Competition.

Steven Hileman

Tremont Street Boston by Steven Hileman was awarded 1st Place in the May 2019 BoldBrush Painting Competition. [...]

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Jason Horejs discusses how a testimonial from a client is tremendously valuable to the next sale.

Client Testimonials - Worth Their Weight In Gold

I would urge you to ask for testimonials from clients who buy work directly from you, and encourage your galleries to collect testimonials from their clients and share them with you. [...]

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Brenda Stichter 's "I Will Arise" was awarded The BoldBrush Award for an Abstract in the May 2019 BoldBrush Painting Competition.

Brenda Stichter

I Will Arise by Brenda Stichter was awarded The BoldBrush Award for Abstract in the May 2019 BoldBrush Painting Competition. [...]

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Eric Armusik discusses the value hard work can have on your success

Never Underestimate the Value of Hard Work

Becoming a Successful Artist = Hard Work [...]

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Keith Bond shares how organization can foster a creative atmosphere

Benefits of Being Organized

Becoming organized is liberating and allows you to focus on the given task at hand rather than being distracted by other tasks. During your art creating time, you can focus all your energy on creating. During your business time, you can focus on bookkeeping, marketing, organization, emails, cataloging, etc. [...]

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A Philippe Gandiol painting at the "18th Annual California Landscape exhibition" at the John Natsoulas Gallery

Special Edition USA Exhibits June - July 2019 Newsletter

Special Edition USA Gallery & Museum Exhibits from June 28th - July 4th, 2019 [...]

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A Joseph Alleman painting, our newest BoldBrush Professional Artist

Joseph Alleman

Silver Green Sky by Joseph Alleman, BoldBrush Professional Artist [...]

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See where Art's adventures take him next...

The Life of Art, Series #102

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

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Mark Roberts' "Portrait of Zhaoming Wu" was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Mark Roberts

Portrait of Zhaoming Wu by Mark Roberts was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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Luann Udell discusses how to keep creative work in our life.

WHAT I WISH SOMEONE HAD TOLD ME ABOUT ARTISTS: Make Room for Art in Your Life!

Life is not “all or nothing”, you can make as much—or as little—room for art as you like! [...]

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Clint Watson shares the many ways art changes lives.

Art Transforms Lives

One of our core values at FASO is: We Know that Art Transforms Lives for the Better [...]

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Diane Reeves' "Pure Poetry " was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Diane Reeves

Pure Poetry by Diane Reeves was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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Debra Joy Groesser shares how art organizations and juried shows can benefit your career.

Getting Your Work Out There – Art Organizations and Juried Shows, Part 1 & Part 2

Being involved with an art organization can offer countless benefits to artists depending on your interest and goals... [...]

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Jane Hunt's "Headed Home" was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Jane Hunt

Headed Home by Jane Hunt was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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Jason Horejs shares some tips for overcoming gallery rejection

How to Overcome Rejection as You Seek Gallery Representation

We all fear rejection, but as you gain experience and wisdom in the art business, you’ll come to see that rejection is just another part of the process of building a successful art career. [...]

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Ketih Bond shares some tips on how to bridge the conversation with potential art collectors

Bridge the Conversation

There are countless opportunities when you will be asked specific questions about your art (whether by the media – including local newspapers or national magazines; curators; gallery owners; collectors; students; or Joe Neighbor). I recently learned a few principles that I wish I had realized long ago. [...]

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A Jane Hunt painting at "Looking West - AWA" at the Steamboat Art Museum

Special Edition USA Exhibits June 2019 Newsletter

Special Edition USA Gallery & Museum Exhibits from June 21st-27th, 2019 [...]

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Julie Snyder's "Glorious Provence - Art Retreat" workshop in Provence, France

Special Edition International Workshops 2019 - 2020 Newsletter

Special International Workshops Edition from September 1st, 2019 - February 29th, 2020 [...]

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Isolde Sarnecki's "Yvette " was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Isolde Sarnecki

Yvette by Isolde Sarnecki was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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See where Art's adventures take him next...

The Life of Art, Series #101

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

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Karen Leoni's "In The Lavender Fields" was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Karen Leoni

In The Lavender Fields by Karen Leoni was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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Luann Udell shared how to be focused and diverse in your art career

WHAT I WISH SOMEONE HAD TOLD ME ABOUT ARTISTS: You Can Be Focused, You Can Be Diverse, It’s All Good!

You get to choose what you do, how you do it, how many things you do, and you can change it whenever you’re ready. [...]

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Embrace Change in Order To Make A Difference

When I first started BoldBrush (the company behind FASO), things were pretty simple. I was the leader, the boss, and all the employees. [...]

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Christopher Remmers' "Metharme " was selected as a Finalist in the April 2019 BoldBrush Painting Competition.

Christopher Remmers

Metharme by Christopher Remmers was selected as a Finalist in the April 2019 BoldBrush Painting Competition. [...]

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Cory Goulet's "Pieces Of 8" was awarded Outstanding Abstract in the April 2019 BoldBrush Painting Competition.

Cory Goulet

Pieces Of 8 by Cory Goulet was awarded Outstanding Abstract in the April 2019 BoldBrush Painting Competition. [...]

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Jason Horejs discusses how to deal with criticism from those in your inner circle

How to Deal With Art Criticism from Your Spouse, Partner, or other Close Family and Friends

A partner with an artistic education is often better able to articulate their criticism, but many artists find that the lack of artistic education of a spouse can actually be an asset. [...]

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Eric Armusik shares the importance of embracing humility

Embracing Humility

Fear keeps us from moving forward, and pride keeps us stagnant – I understand this more than ever. Fear keeps artists from quitting their day jobs and believing in themselves. Pride prevents them from asking for advice or congratulating someone who made a big sale. [...]

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Ketih Bond discusses the many ways to keep your art career thriving.

Irrigating the Fields of Art

There will be times when your river seems to be flooding and you will be creating and selling ‘til your heart’s content. But there will be other times when droughts come and your river will be reduced to a trickle or may dry up completely for a season. If you have a network of irrigation canals tied into a reservoir, you can still find success and income even if your artwork isn’t selling as well. [...]

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A Don Weller painting at a two-man art show at the Montgomery Lee Fine Art Gallery

Special Edition USA Exhibits June 2019 Newsletter

Special Edition USA Gallery & Museum Exhibits from June 14th -20th, 2019 [...]

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Linda Fischer's "Partly Cloudy" was awarded Outstanding Abstract in the April 2019 BoldBrush Painting Competition.

Linda Fischer

Partly Cloudy by Linda Fischer was awarded Outstanding Abstract in the April 2019 BoldBrush Painting Competition. [...]

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See where Art's adventures take him next...

The Life of Art, Series #100

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

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Teri Gortmaker's "Thinking It Over" was awarded Outstanding Pastel in the April 2019 BoldBrush Painting Competition.

Teri Gortmaker

Thinking It Over by Teri Gortmaker was awarded Outstanding Pastel in the April 2019 BoldBrush Painting Competition. [...]

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Luann Udell discusses how easy it can be to lose track of our own vision.

WHAT I WISH SOMEONE HAD TOLD ME ABOUT ARTISTS: Be Inspired, But Be Yourself

When we follow someone else’s vision, it’s easy to lose track of our own. [...]

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Carolyn Anderson shares some advice on 'edges' for your paintings

Do Your Paintings Look Stiff?

If your paintings look stiff, if your figures don’t turn, and objects appear flat and look like paper cut-outs, then perhaps you need to reevaluate how you see, not just how you apply paint. [...]

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Tim Saternow's "309 Commercial St" was awarded Outstanding Watercolor in the April 2019 BoldBrush Painting Competition.

Tim Saternow

309 Commercial St by Tim Saternow was awarded Outstanding Watercolor in the April 2019 BoldBrush Painting Competition. [...]

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Mathieu Nozieres' "Boy on horse" was awarded the BoldBrush Award in the April 2019 BoldBrush Painting Competition.

Mathieu Nozieres

Boy on horse by Mathieu Nozieres was awarded the BoldBrush Award in the April 2019 BoldBrush Painting Competition. [...]

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If we can just get the cash register to ring, even in a small way, the slump feeling disappears...

Surviving An Art Sales Slump

While it is important to get the cash register ringing, I would discourage you from taking drastic measures to restart your sales. While you do want to continue doing a good follow-up job with potential customers, you don’t want to become a pest. I also discourage the use of fire sales to try and revive business. A sale may indeed get the cash register ringing, but you run the risk of training your buyers not to buy your work at regular prices, but instead to wait for the next big sale. In a way, you are encouraging the next slump! [...]

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