Blog on Art Marketing and Selling Art


Don't miss Eric Rhoads inspiring column on how your art can be the story you leave behind.

Art From the Ashes

How can you get out of your comfort zone? It may be as simple as a visit to a gallery or an art exhibition or a museum you’ve not visited before, or learning a language, or finding a book outside what you’d normally read. While most seek comfort and security, it’s the discomfort that fosters growth and an invigorating life. [...]

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Is That Chalk?

What I found out is despite the fragility of its surface, a pastel work of art has extreme longevity when created on the proper substrate and is properly framed. [...]

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Beyond the Study

In our journey as artists we spend a long time learning how to render. [...]

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Why I Steal Like A Thief And You Should Too

Artwork is a lot like cursive handwriting (are schools teaching it anymore?). Students are taught the same shapes, loops, etc. But over time everyone develops their own unique hand. So it is with art. [...]

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Again, Don't Neglect Art History

Many artists hone their craft by emulating or paying homage to a predecessor. More than one of the greatest artists have looked to the past as a way of moving forward with their work. [...]

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Happy Thanksgiving - We Give Thanks for Artists

Your work transcends your studio and speaks to the world, to humanity, to future generations. Your artwork moves our souls, brings us to laughter and to tears. [...]

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The Newlywed Game

Our role as artists is even more important than ever...It’s even more important to help others see the true beauty of this world. [...]

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Image and Imagination

It is quite amazing that artists continue to develop new images, variations of old images, and new combinations of images that may still be a long way from being exhausted. [...]

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What I Like About Being An Artist

Art can reveal our social attitudes that can build prejudices and rejection of something different. Art can also build the bridges we need to overcome our differences. [...]

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How to Succeed in the Emerging Economy. Be an Artist.

It’s sadly amusing how some parents look down on the community college path and liberal arts degrees. Amusing, because it just might be artists who lead the charge in the coming economy. [...]

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Art: A Need or A Want?

Over fifty-two years ago, President John F. Kennedy said, "I look forward to an America which will not be afraid of grace and beauty...an America which will reward achievement in the arts as we reward achievement in business or statecraft." Those words are no less true for us today as when he first spoke them. [...]

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Blogging: Is Anyone Out There?

So could be no one but me, my wife and someone else will read even this blog. Maybe no one will read this blog. I feel a bit weird even saying that no one may read this blog, especially if no one does read this blog which means I'm talking to myself. But then I have been talking (interviewing) myself for years, so why change now, at least I know what I said. [...]

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Painting Styles from Representational to Abstraction

How do you define a painting style? This is something I have thought about for a while. Not that it is all that important to the painting process, but I guess I like knowing where my work fits in the spectrum from representational to non-representational. There is a lot of information about this on the internet and I'm finding it very complicated, but interesting. [...]

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Masculine and Feminine

Perhaps there will be a time when it truly does not matter whether art is created by either male or female. The only question will concern the efficacy of the work rather than the gender of its maker. [...]

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What Artists Should Know About Their Legacy

“One life on this earth is all that we get, whether it is enough or not enough, and the obvious conclusion would seem to be that at the very least we are fools if we do not live it as fully and bravely and beautifully as we can.” [...]

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Outer Reaches

Many people do and have done remarkable things and faced remarkable odds in the name of art, but we also see art grow and change and develop in ways both predictable and unpredictable generation after generation. At the heart of this growth and change is a sense of curiosity, awe, and wonder about life, consciousness, and what they mean if anything at all beyond the meanings we assign to them based on our experience. [...]

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300

The dream is real. And it’s almost here. [...]

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Tribute

If we approach our work with passion and diligence, we not only pay tribute to all artists of the past, we pay tribute to ourselves. In the process, we pay tribute to the idea of Art as being a worthwhile endeavor; a field of study that can affect everyone. Art can and does change the world. [...]

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FASO Featured Artists: Artist Albin Veselka

Artist Albin Veselka notes that his career has been a continual learning experience. Albin says that he seeks for excellence through education and hard work. His love for history and the art of oil painting is deeply rooted in his appreciation for various artists -- including Richard Schmid, John Singer Sargent, and Carolyn Anderson. [...]

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Is Perfection Holding You Back?

We often forget that even the most praised artists created 'lesser' works. The works we view in the books -- and at museums -- likely reflect only a small percentage of what the artist created throughout his or her life. They tend to be the 'best of the best'. You have to step back and think of all of the 'failures' that led up to those works. Don't be fooled into thinking that those praised artists created one masterpiece after another. Heck, even the Old Masters made mistakes... so it is safe to assume that even they faced doubt while chasing perfection. [...]

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Lessons From Old Art Magazines

I realized that the artists who managed to fight through this recession have a better shot at longevity than most. The recession was a test of your resolve and passion. I think as we come out of these rough times we will be more adept at survival and will have gained the skills necessary to make a long fruitful artistic career. There will still be those that fade away but we are more likely to grow and bend with the times and prosper. [...]

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Art Marketing History Lesson: Learning from Der Blaue Reiter (The Blue Rider) and Die Brücke (The Bridge)

The Der Blaue Reiter (The Blue Rider) and Die Brücke (The Bridge) were both known for handing out make-shift booklets about their artwork -- including detailed information about their philosophy as artists. They used the booklets to promote themselves, their art movement, and other causes. This early form of artist self-publishing can still be useful today. Furthermore, it can be accomplished with little expense involved depending on how it is done. [...]

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Defining Art: This is not art... or is it? Why does it matter?

We all have a personal definition for what art is. I, for one, feel that art is anything made with art in mind. I feel that the intention of creating art should be present during the creation of the piece. In other words, something is art if the creator of the piece intended it to be art from the get-go. I know that some readers will agree with my position -- while others will challenge it. These are arguments that are recycled year after year, decade after decade, century after century... it will continue. [...]

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Institutional Critique OR Institutional Sabotage: Is the Current Direction of Graffiti Art Worth Defending?

I would suggest that the current direction in graffiti art -- at least the institutionally critiqued version -- can be described as a selfish act. It is a thirst for fame and fortune, rather than a tool for facilitating real change... it is a market ploy rather than a tool for exposing social struggles -- a chunk of culture reduced to a mere gimmick. I refuse to defend that. I won't. [...]

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Video Games as Art: The debate continues

The exploration of video games as an art form has been a buzzed about topic in recent years. [...]

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Art World Wasteland: Apocalypse and post-apocalypse inspired art is on the rise

Consider this a call for a discussion about apocalyptic and post-apocalyptic themes in current art. These directions are clearly on the rise... and the familiar 'Good vs. Evil' interpretations of the past don't necessarily apply today. [...]

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FASO Featured Artists: Artist Leszek Harasimowicz

Artist Leszek Harasimowicz is a painter known for exploring various directions with his art. [...]

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Painting is Dead

To the 'painting is dead' banner wavers – past and present, I say... painting does not need you to write an epitaph. [...]

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Don't Be A Hater

We can spend our whole lives hating the state of art in America, modern art, represenational art, galleries, and everything else we deem problematic in the art world. But does this help anyone? Are our opinions on these matters greater than teaching others about our world and how we create our art? [...]

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Art Buyer Beware!

With the ever-increasing wealth of high-end art collectors, the price of art will continue to skyrocket but this sale seems, well, crazy. Who knows where this madness will end. [...]

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Why We Need Art

Art is expressive, expansive and evolutive. And it is spiritual and sacred in that it leads us to a deeper, broader, more honest awareness of what, and why, we are. The arts, if they’re properly fed, can help our world avoid a crash and burn; and if they’re not fed, and we do crash, it will be the arts that lift us back up again. [...]

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The Masterpiece

You can spot a David Leffel or Richard Schmid clone when you see their first painting. It’s interesting to thumb through art magazines and see artists copying these and other masters. Copy is all they will ever do, because they will never reach the level of their master. I don’t blame the teachers for being so powerful; it’s the fault of the student not to seek their own level. No matter how well you paint David’s style you will always remain a copy. Your voice will belong to your teacher. Those who stand out have their own original voice. [...]

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The Hidden World of Art: Discovery at your fingertips

There is a 'world' of art out there -- art that you will not read about in the top art magazines... or view in influential art galleries. [...]

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Online Art Marketing is Nothing New -- Part 3

Those early online art marketing / online art branding pioneers -- a mix of artists and online art entrepreneurs -- realized the importance of having a strong online presence for art -- they knew it would be the way of the future... and that future art collectors would embrace it as well. [...]

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Online Art Marketing is Nothing New -- Part 2

For the first time in history ALL artists had the opportunity to approach the public in a significant way -- all thanks to the Internet. [...]

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Online Art Marketing is Nothing New -- Part 1

Most within the mainstream art world (the world of high profile art galleries and top ranking art rags -- I mean, mags) ridiculed the idea of selling art online OR ignored it entirely until now. [...]

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How Salvador Dali handled a portrait commission gone wrong

I was reminded recently about a story involving artist Salvador Dali and power art collector Stavros Niarchos. [...]

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Art World Age of Discovery: Is it time to discover art off the beaten path in the United States?

There is a 'world' of art in the United States that has went under the mainstream radar simply because most professionals within the mainstream gallery and museum 'world' fail to really 'look' for art today. [...]

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On being a teacher...

The émigré Chinese here are kicking our proverbial asses with the training they receive - until we wake up and realize drawing and painting are worthwhile endeavors for our youth and invest in real training, western art students are in for a very hard, disappointing time. [...]

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Generation X and Art

There are ways to reach Generation X and it is not too late. But it requires a change of plan. [...]

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