Blog on Art Marketing and Selling Art


See where Art's adventures take him next...

The Life of Art, Series #74

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Luann Udell shares important tips for your next art show

It's The Little Things That Count

Trust me--itís those little things that help your art biz grow big! [...]

Read More

Jason Horejs discusses how to cultivate your brand

Cultivating your Brand as an Artist

Your brand canít exist in a vacuum. While you can put a lot of thought and effort into creating a brand, until you put yourself and your work out in front of collectors itís all theory. Those who experience your work may be able to tell you more about your work than you can. [...]

Read More

Eric Rhoads shares how to make time for your dreams

When Stealing Is Acceptable

Today, not tomorrow, is always the answer to getting something done. I have no doubt you can do it, itís just a matter of stealing some time. [...]

Read More

Keith Bond shares how excuses can lead to missed opportunities

Excuses are the Enemy of Opportunity

What excuses do you struggle with most? What fears do you have? What excuses were you able to overcome and what successes came from that? [...]

Read More

Terry Miura's "10 Strategies for Simplifying Cityscapes" Workshop in Bainbridge Island, Washington

Special Edition USA Workshops March 2019 Newsletter

Special USA Workshops Edition from March 2019 [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #73

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Don't miss Luann Udell's next tip: "Make Do With What You Have" in her Exercise for Success series

EXERCISE FOR SUCCESS Tip #12: Make Do With What You Have (Til You Know Your Real Next Step)

If youíre determined invest in those high-tech karate/biking/sports shoes, knowing they will make a difference... Make sure theyíre the right size. And the right fit. [...]

Read More

S.C. Mummert's discusses two very important elements in the world of artificial light for an artist: Color Temperature and Color Rendering.

It's All About The Light...

For many, North light has long been considered the gold standard for an artist to paint under--which arguably, it is. However, a ton of artists out there lack North light in their studios. As a result, the majority of art today is often created either in part, or wholly under artificial lighting. [...]

Read More

Don't miss Jason Horejs' follow-up article on becoming a better art salesperson

Becoming a Better Art Salesperson: The Power of Silence

As your client finds an interesting piece and you move toward the close, silence can be far more powerful than talk. [...]

Read More

Tears of Joy

Though these fires are horrific, the ashes provide moments of clarity, moments of gratefulness and a much needed fresh start for some. Though reaching out to these people I did not know what to say or how they would respond, but Iím encouraged by their strength, their resolve, and their gratefulness. Iím not sure Iíd be as strong. [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #72

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Don't miss Luann Udell's discussion on finding "the right shoes" for the RIGHT next step.

EXERCISE FOR SUCCESS Tip #11: Wear the Right Shoes.

But....if constant ďplaying aroundĒ is getting in the way of something else you want....If you want to be considered as more than a hobbyist, you must rise above your tools and techniques--and become a master of the medium itself. [...]

Read More

Keith Bond shares the importance of letting your natural style emerge in your art

Develop Your Personal Style

This holds true with your art. You can focus on the techniques to the point that you can mimic any style. But when you focus instead on content or expression you will revert to your own personal style. And your natural style is more likely to emerge when you are in the zone... So, in short, donít worry about forcing a style. It will come naturally as long as you donít hinder it by failing to learn and grow as an artist. [...]

Read More

Russian Impressionists Emilia Lane and Elena Bakelha's "2019 Venice Italy Plein Air Painting Workshop" in Italy

Special Edition International Workshops 2019 Newsletter

Special International Workshops Edition from February 1st, 2019 - July 31st, 2019 [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #71

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Luann Udell discusses when to push yourself a bit and when to take a break in your art

EXERCISE FOR SUCCESS Tip #10: Vary the Intensity.

Know when to push through, and when to take a break! [...]

Read More

Clint Watson shares some tips on how to treat your art collectors

You're the Rock Star

You're the Rock Star. And you should be doing the things I described above. If you didn't know that...well, now you do. [...]

Read More

Don't miss Jason Horejs' tips on how to become a better salesperson

Becoming a Better Art Salesperson - Are you Chasing Away Your Buyers?

Many artists, and even some gallery salespeople, mistakenly think that the art sales process is a mysterious, and perhaps even devious way to trick people into buying something theyíre not interested in. If this is your approach to selling, you will have limited success and unsatisfied buyers. I believe our work is much simpler: we are here to help people who feel a real connection to your art make it a part of their lives. [...]

Read More

Don't miss Keith Bond's follow up article on focusing on others

Stop Worrying About Yourself -- Focus on Others (Part 2)

Regardless of the art you create, you need to understand who your collectors are and why. The question to ask is: how will their world or their life be better and more enriched with your art? Understand your collectors. Understand why and how they respond to your art. [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #70

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

EXERCISE FOR SUCCESS Tip #9: Stretch!

Strength needs stretch to reach maximum potential. [...]

Read More

One Simple Trick To Get More Customers

When your "gold panning" rewards you with a customer, treat her well and send those thank you notes. [...]

Read More

Don't miss Eric Rhoads inspiring column on how your art can be the story you leave behind.

Art From the Ashes

How can you get out of your comfort zone? It may be as simple as a visit to a gallery or an art exhibition or a museum youíve not visited before, or learning a language, or finding a book outside what youíd normally read. While most seek comfort and security, itís the discomfort that fosters growth and an invigorating life. [...]

Read More

Keith Bond discusses how focusing on the needs of others, will help your art.

Stop Worrying About Yourself - Focus on Others (Part 1)

Stop worrying about yourself and focus on the needs of your clients. [...]

Read More

Keiko Tanabe's 3-Day Watercolor Workshop at Tubac School of Fine Art in Arizona

Special Edition USA Workshops February 2019 Newsletter

Special USA Workshops Edition from February 2019 [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #69

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Luann Udell discusses the importance of support.

EXERCISE FOR SUCCESS Tip #8: Get the right support.

Find ways to ďhold it togetherĒ during the hard times and the slow times. [...]

Read More

Your Artful Amplifiers

Do you monitor worry about your website's traffic? Do you encourage beg people to "like" you on Facebook? Do you wonder if hope search engine marketing will ride in on a white horse and hand you new buyers? [...]

Read More

Don't miss Jason Horejs' discussion on how to deal with negative feedback

Responding to Negative Feedback About Your Art

No matter what the situation Ė online or off, remember that your critics donít define you. Being a glass-half-full kind of guy, I like to think that each critic is helping me thicken up my skin, and for that I should be grateful, I guess . . . [...]

Read More

Eric Rhoads shares how to spread generosity through your art

The Art of Giving Paintings Away

What can you do to live generously today? It may not be about a painting, or even a physical gift at all. It may be about listening or helping or just reaching out to someone who needs an ear. [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #68

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Luann Udell discusses the importance of flexing your creative muscle

EXERCISE FOR SUCCESS Tip #7 Work (gently) through your setbacks.

Not all of us will be world-class artists, or hugely successful artists, or even very good artists. But if you love it, and it's important to you, you must find a way to keep doing it... It's as important to your creative nature as moving is to our physical bodies. [...]

Read More

Clint Watson discusses how real world activities, can help your online demand

Real World Activities Drive Online Demand

You are going to struggle if you aren't participating in real world activities. If you are only ensconced in your studio and your entire marketing plan consists of posting to your website, posting to social media, and relying on search engines, then it's going to be very difficult to truly generate new demand for your art work. [...]

Read More

Jason Horejs shares tips on how to help you meet new people and build relationships

Breaking the Ice - Starting Conversations with Potential Art Buyers (and anyone else who crosses your path!)

Once I realized that it wasnít my job to try and impress people with something I said, but rather that it was far more important to be impressed with something they said, I became far more successful at building relationships. [...]

Read More

Ketih Bond shares his thoughts on original creations

The Spirit Within Your Art

An original creation emanates something from within that is felt. Not by your fingers, but within you. Felt by your spirit. I donít know how or why, but somehow, through the hands of labor and through the labor of love, you imbue within your artistic creation a portion of you. Not your physical self, but in a way part of your spirit self. [...]

Read More

See where Art's adventures take him next...

The Life of Art, Series #67

Art, an aspiring fine artist who works full time as a police officer. Art is surrounded by supportive and well-meaning family and friends who don't always get his passion for painting, and he often finds himself in strange situations that make you just want to laugh out loud. [...]

Read More

Don't miss Luann Udell's inspiring words on celebrating how far we've come.

EXERCISE FOR SUCCESS Tip #6 Measure your progress. And celebrate your milestones.

If we only look at how far we have to go, we forget to celebrate how far we've come. [...]

Read More

Clint Watson discusses how to get your art in front of potential collectors

Capitalizing on Boredom

If you've built your list correctly, your subscribers want to hear from you. They love your art. They're craving for interesting, beautiful, human connections. [...]

Read More

S.C. Mummert's discusses analogous and complementary colors

Analogous and Complementary Color ...

Hereís my take on why this looks so fabulous ... at least to me. Analogous colors are quite gorgeous in their own right. Thatís one reason why a rainbow seems so glorious. Each color is directly related to, and harmonious with, the one directly beside it. [...]

Read More