If you’ve been “focusing the lens” with me, by now you’ve made a list of everyone you know and sent one email to each person on that list.  Congratulations, you’re off to a good start.

Today, I want you to pick five people from your list of contacts and send each one of those people a personal email.  Yes, this means each one has to be individually written (although you can copy some of the main “guts” from one to the next)  That’s not so hard, right?  Just five emails.  If you’re really ambitions, do as many as ten, but no more.  I don’t want you to get burned out.

Here are the points that you need to make in each email:

1.    Keep it personal – remember you know these people, ask about the kids
2.    Thank your contact for their past support
3.    Politely ask for their support in your current project of “getting the word” out about you
4.    Ask them to send an email to everyone in their address book who might be even remotely interested in your art work
5.    Ask them to let you know when it is done.

Here is what this might look like, let’s assume the contact’s name is Tom:



Now realize that this is just a sample.  I know that an email to your brother would be different than an email to a coworker.  That’s the point, the email needs to be personal.  This means you have to change the tone of your request for each one.

Here is your job – send five of these emails five days a week (you can take weekends off) until you have gotten through your entire list.  Of course by the time you reach the end of your list, you should have new contacts because of your efforts, so hopefully, this will continue daily indefinitely.

Now, get to work and send those five emails!

Sincerely,

Clint Watson
Software Craftsman and Art Fanatic