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Giving In to Peer Pressure

by Clint Watson on 9/19/2008 9:45:04 AM

The Twitterites are wearing me down . . . I've said all along that I'm open minded about Twitter (my somewhat provocative blog post title notwithstanding), plus I've got some time to kill, so I'm going to revisit my old Twitter account and commit to experiment with it and see if I can be convinced that there is marketing value for artists.

While I've never disputed the value of Twitter for certain activities, I've never been able to see how it would be a high-value activity for an artist marketing art.  At this point in time, I feel that email, snail mail, phone calls, open studios, shows and exhibits are a better use of time -- after all there's only so many hours in a day!  Even if Twitter has some marginal marketing uses for an artist, I've always felt you have to focus on the highest value activities.

But just cause I can't see it, doesn't necessarily make it true.  As I mentioned yesterday, I've invited artist, Lisa Call to share Twitter marketing strategies via the FineArtViews newsletter. Perhaps we'll all learn a thing or two from her.

In the meantime, I'm off to "Tweet."

If you want to follow along, my Twitter profile is:


Clint Watson
Software Craftsman and Art Fanatic

PS:  I have accidentally already discovered one marketing strategy on Twitter . . . . although I don't recommend you try it . . . ever since I've (incorrectly) been labeled as "anti-Twitter" my blog traffic is skyrocketing.  I guess the old adage is true, "There's no such thing as bad press."


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Topics: Clint Watson | Twitter 

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Kathy Ostman-Magnusen
via web
Thanks for following me on Twitter. I confess I get waaay too carried away with it. I am frantic about the election so post about that in blasts of energy. I notice some have dropped me maybe because they don't agree... lol!

Posting and connecting online in the mornings, marketing my art which is entwined with my politics, oft times wears me down creatively, so I am trying to convince that creative side of me to do far less of it.

I am distracted with Twitter, posting mostly through instead so I cover more territory. I think the better effort would be to go back to article writing and posting on ezines and my blogs... and then of course DOING art! gads! It sometimes gets put on the back shelf and that is just crazy.

Aloha, Kathy

Ariane Goodwin
via web
Ah, yes, the ultimate dilemma: when is not doing art useful to my art.

Twitter is really no different than any other marketing medium: it takes education, skill, and discrimination.

And it's easy to dismiss it based on a lack of information or a cursory foray into the Twitter tribe.

So many artists are playing catchup with the New World, that when it shifts from websites to blogs and now to Social/New Media, the sense that it's all a waste of time is a reliable defense mechanism against the unfamiliar.

It takes time to build an audience based on the new rules of Social/New Media.

So, is it worth it?

All I know is I was a Social Media nubie 2 months ago, and thanks to Twitter I have 2 new speakers for the smARTist Telesummit; I'm collaborating with an artist on a series of classes for artists, and I'm following dozens of artists who keep my eyes on their world.


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