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The Most Important Question to Ask When You Buy Fine Art

by Carolyn Henderson on 7/17/2012 7:28:03 AM

This article is by Carolyn Henderson, the managing half of Steve Henderson Fine Art. She is a Regular contributing writer for FineArtViews and her  freelance writing appears in regional newspapers, online magazines, and her humor blog, Middle-Aged Plague.

 

There are a lot of questions to ask yourself before you purchase a piece of fine art -- whether it is an original or a limited edition print -- but the most important one is one that people frequently overlook:

 

"Do I like it?"  

 

Ultimately, that is the question that carries the most weight, and it is the question that only you can answer.

 

It's so easy to get overwhelmed by questions that do or do not matter, such as,

 

"What would an art critic say?"

 

"Is it considered good?"

 

"Will it rise in value?" While these questions may matter if you are a "collector" and wish to purchase the piece to put away in the vaults for a future day when you speculate that it will be worth 100 times what you paid for it; or if you are concerned with what other people will say when they walk in your house and see it, they really get in the way when you're out to put something on your wall that you like, that makes you smile every time you walk in the room, that gives you pleasure because it touches some part of your inner being that only you know about.

 

If you're worried about the price and aren't sure whether it's "worth" it, then talk to the gallery owner or, if you can, the artist himself, and ask about the piece. Recognize that a fine artist is as skilled in his profession as a neurologist is in hers, and one of the reason the piece you're looking at strikes so deep within in you is because the artist made it so.

 

Then, after you have purchased the piece, put it in a place of honor and joy in your house where you can encounter it again and again, discovering something new every time you meet.

 

-----------------------------------------------------------------

Editor's Note:  You can view Carolyn's original post here.



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Topics: advice for artists | art collectors | Carolyn Henderson | FineArtViews | inspiration 

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 18 Comments

Alan Rutherford
via faso.com
I couldn't agree with you more Carolyn. It seems to me that people forget the real reason to buy anything and it's not because it's a great buy or whatever it should be because you love it. I've often heard it said that if you buy something and get a "Great Deal" on it and don't use it or understand it then you are throwing away your money. The same goes for art most people I know never sell their artwork because it becomes part of who they are. What this tells you is they bought it for all the right reasons. Do you find that when you convey these sentiments to people Carolyn that they often will buy the piece they are interested in? Thanks again for a great blog!

Jill Banks
via faso.com
Carolyn, you're right. That is the most important question. Oftentimes, collectors focus on where they might put a piece in their homes ... where would it fit? I want the art I buy or create to be in a spot that it greets me (or the purchaser) often ... and every day. Art is joyful to live with ... and I love this line:
"Then, after you have purchased the piece, put it in a place of honor and joy in your house where you can encounter it again and again, discovering something new every time you meet."

On another note, I just switched over to FASO and have been rebuilding my web site. You are right about the fantastic support and I'm impressed with all you have done with your husband's (the Norwegian Artist's) site. Kudos to you!

Jill Banks

Brian Sherwin
via faso.com
Carolyn -- People are discussing this same question within the 'high profile' circles of the art world as well. I read two articles recently that stressed the need for art collectors to buy what they like rather than rely on artist name recognition or insider name-dropping. Name recognition is important I suppose... but the fact remains that a painting is not necessarily 'good' just because the artist is known for other fabulous artwork. Go with what YOU like.

Michael Cardosa
via faso.com
Hi Carolyn,

Good post! Very few people can actually buy "collector" level art that they "know" will go up in value. For the rest of us, it's much more important that you like the work because you'll probably live with it a while... Kind of like a spouse, but hopefully a little less expensive!


thanks again,

Michael

Marian Fortunati
via faso.com
Happily, I have been able to purchase several wonderful pieces of original art which make me smile each time I pass them or stop to gaze at them in my home.
Some of them may be "worth" if I were to resell them, but I never will. That isn't why I buy art.

Marian Fortunati
via faso.com
I should have typed "worth something"... sorry.

susan holland
via faso.com
The interior decorator gets to choose many art pieces. My daughter is an interior designer and she shops at places like FASO. She is looking for a "thing" that will enhance her own art, i.e. making a beautiful environment. She buys for people with big bucks. They buy originals.

My question is, how do you engage the buyer who is going to LIVE WITH the prospective purchase? The middle man (or the online website) very often takes away the customer-artist connection.

This is one of the reasons for, and against,creating reproductions. They are a way for folks to have wonderful art but not spend their retirement on buying an original. But will the original be worth choosing if there are a lot of giclees out there? If the person loves it, yes. But if the big bucks person loves it, will they want the original? They will not choose a giclee.

I have an ongoing debate on this issue with someone who admires my art. I keep saying I will wait until I am "famous" and then others will pay to make reproductions of my paintings. He keeps saying I will get famous if I get my work out into the public eye more.

All of this is part of the tense (for me) issue of commercializing (monetizing) one's art works. My value system balks, and my painting suffers.

Still sweating this out, while wanting my art on the walls of people who just love living with it.



Carolyn Henderson
via faso.com
Alan: So often we live with perceptions foisted upon us for so long, that we accept them as truth. One of these perceptions is the "art as an investment" concept. Where does this thought come from, really? And why do we continue to validate it?

Yes, when people come to realize that it's okay to buy a piece of art for no other reason that they like it, they buy the piece -- but frequently, it takes them a long, long time to get to that point, and when they get there, they have changed as a person in more ways than in how they perceive art.

Jill: Buying stuff is fun, and art is part of that stuff. I have never, in deciding to purchase a number of yarn skeins for a project, agonized over whether I would be able to sell the finished sweater, years later, for far more than I paid for the materials to make it. I choose yarn for its color, its feel, its sensation as I run it across my face, the way it shouts at me or whispers my name. Artwork is so much more uniquely poised to speak to our senses, if we will only listen.

Brian: high profile discussion is good and bad -- good, if it leads people to truly think for themselves and make inner changes that last; bad if they continue to follow the crowd's leading (interesting, because you'd think that the "high profile" people are the "leaders" -- and yet they seem so very, very concerned about fitting in with the group message). I hope that people do come to the point of buying things because they like them -- high profile, low profile, and in between -- we seriously need to start thinking for ourselves in this nation. That's how became one in the first place.

Michael: we buy pretty much everything else with our wants and visceral feelings in mind -- our cars, our houses, Friday night pizza, books -- how much happier many people will be if they purchase art because they like it. It's one of those Emperor's New Clothes things -- so obvious, and yet so obfuscated by white noise.

Marian: how can one put a price, or "worthiness," on an object that promotes a smile, instigates a feeling of peace or wonder, gives joy and hope? Your art collection is a priceless one indeed.

Susan: We, too, have heard this argument about whether or not the "collectors," whoever and whatever this unidentified cloud of people is, would want to buy the original if a print were made of it -- not a problem Thomas Kinkade had, or one Howard Terpening worries about.

But neither do we. We sell prints -- signed, high quality, and limited -- because we recognized that the average person -- who deserves and needs art in his or her life as much as the "collector" -- could not afford what Steve does unless we did. The other alternative was to knock off cheap one-hour splotchy things and crow that they were originals, but Steve's gift is one of color, form, and figure -- and these do not happen in an hour. So it's the best of both worlds -- an original that reflects the time and skill of the man who painted it, and prints of the image so that real people can enjoy real art.







Brian Sherwin
via faso.com
Carolyn -- And think of all the stories about art collectors who discovered artists who are now famous. I often wonder, at least with the wealthy crowd, if there will be few stories like that for future generations. A lot of them won't buy unless the artwork is 'vetted' by specific galleries (same goes for corporate collections). There has been a lack of discover in some circles for decades. It is a sad state.

Brian Sherwin
via faso.com
By the way, I've been keeping an eye on Steve's ship paintings. :)

Carolyn Henderson
via faso.com
Brian: it's a state we're finding across the board -- look at the books we're offered. Is Clive Cussler so incredibly profound that he, and the other writers whose names blare at us more loudly than the title of the book -- is the only choice?

Regarding the ship paintings, talk to me, Brian, talk to me -- carolyn@stevehendersonfineart.com.

Donna Robillard
via faso.com
"Do I like it?" is the question I ask myself when I make a purchase, and it just seems that everyone should ask themselves that question, too. I know, in reality, that is not the case for everyone; but I hope the purchaser likes my work when they purchase from me.

Carolyn Henderson
via faso.com
Donna: what better question could there be? I know, I know, "How much does it cost?" is a reasonable factor in most people's lives, but if the answer to the first question is no, why bother to go on? And if it's YES YES YES YES YES, then why not talk to the artist, see if there's something that can be done, work something out -- to make it happen?

Jackie
via faso.com
Carolyn, I very much appreciate your comments about why you sell prints. We do too but I've never been able to express it as eloquently - thank you!

Sharon Weaver
via faso.com
My passion when creating art is something that others experience when they look at my work. Conversely, when I see something by another artist which sparks that same passion, I am then willing to buy it. The only problem is that I have more passion than I have disposable income.

jack white
via faso.com
Carolyn

We seldom have anyone ask if Mikki's art will increase in value. They are attracted to Mikki's bright, happy colors. If they connect they buy. I can't recall anyone asking about the art increasing in value.

When I was actively marketing my work I did have people ask and I always answered. Some think the art will increase in value, but if I were you I'd buy the piece because I liked it, not as an investment.

Jack

jim bilgere
via faso.com
I was hoping when i clicked over to see your answer to the question you would give the right one and of course you did. Good Job!

jo allebach
via faso.com
This is exactly why I paint ...to make art that "makes you smile every time you walk in the room, that gives you pleasure because it touches some part of your inner being that only you know about." That is so cool.










 

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