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Art in Your Community: Be a doer not a waiter -- support your local art community

by Brian Sherwin on 8/17/2011 9:21:10 AM

This article is by Brian Sherwin, regular contributing writer for FineArtViews. Brian Sherwin is an art critic, blogger, curator, artist and writer based near Chicago, Illinois. He has been published in Hi Fructose Magazine, Illinois Times, and other publications, and linked to by publications such as The Huffington Post, The Boston Globe, Juxtapoz Magazine, Deutsche Bank ArtMag, ARTLURKER, Myartspace, Blabbermouth, Milwaukee Journal Sentinel, Modern Art Obsession, Citizen LA, Shark Forum, Two Coats of Paint and Art Fag City. You should submit an article and share your views as a guest author by clicking here.


In the last 7 years I've talked to thousands of artists -- ranging from artists living within populations of 100,000 or more to artists living in rural communities of less than 300. I've noticed a common complaint among artists no matter where they live -- that being, the lack of community art programs and area opportunities for artists. I always end up asking a variant of, "What have you done to support your local art community outside of creating art?" or "Have you done anything to help get your art community off the ground?" when faced with these complaints. The responses are alarmingly similar in that the majority of artists tend to make excuses about why they have not supported their local art community OR have done nothing to establish an art community within their area if one does not exist. It is as if they are waiting for something to happen instead of taking initiative. Point blank -- I've come to the conclusion that more artists need to be doers instead of being waiters.

 

The excuses for not supporting, establishing, or expanding a local art community are always the same... though they may take a different approach depending on where the artist lives. Artists living in a large city will say, "The art opportunities that exist function like a buddy system -- I'm not in 'their' system.", "I don't have the money to do that here.", "No one will take me seriously."... and so on. Those in smaller communities will say, "I don't have money to do that.", "No one will support that here.", "People here are not interested in art."... and so on. Negativism knows no boundaries -- one can be caught in it no matter where he or she lives.

 

As you may have noticed -- the excuses are generally the same. These artists don't help to shape or create their local art community because they are concerned about funding and other forms of support. My guess is that most of the artists who have came to me with complaints of this nature will likely do nothing to improve their situation -- they have allowed themselves to be bogged down by negativity... so much so that positive advice rarely gets that far. In fact, it often seems that artists who come to me with these complaints want me to agree with them -- they want me to say, "You're right. Give up. There is no use in trying.". Sorry folks... I have too much faith in art -- and artists-- for that.

 

I understand that funding -- and other forms of support -- is a real concern. I won't deny that. It is a certain reality. It does take money -- and time for that matter. That said, if every individual backed down from what they know they should be doing due to worries about money, time spent, and community support... well, nothing would ever get done. Waiting for someone else to do it is not the answer. Unfortunately, I've found that many artists are caught in this form of self-depreciating behavior. They have enthralled themselves to defeatism. In that sense, this little article of mine is a wake up call.

 

I realize that optimism can be blind. In other words, I understand that some communities-- especially very small towns-- may never embrace art solidly. However, that does not mean that a larger town near the small towns that make up your community can't become a spearhead for the local art community as a whole. As for art communities in larger cities -- small changes overtime can, and have, made a difference. Key point -- you must throw the excuses aside and focus on finding like-minded individuals who support the cause. If you try to tackle it by yourself -- you will more than likely fail.

 

By now I'm certain that some of you are asking, "how does an artist help to expand upon -- or establish -- an art community?". As implied above, I think the starting point comes with finding others who have the same desire. Point blank -- an artist must find like-minded artists and others who are interested in beefing up local interest in art. Chances are that if you are wishing for more art-wise in your community there are others within the community who have the same dream. There is strength in numbers. If you desire to help provide opportunities for artists -- and the public as a whole -- you must approach it with a team effort. From there you must pull resources together for the task at hand.

 

Expanding or establishing a local art community is no easy task. The resources needed to pull it off involve more than just money. You will need people who are willing to invest time. Furthermore, you will need people who are willing to pull strings with those who travel in their social circles. For example, a local newspaper reporter who happens to be an admirer of art is the perfect ally to have at your side. Local business owners who appreciate art -- and appreciate the exposure that may come from their support -- are also good allies to have. In other words, you have to think outside of the box -- and extend your hand to as many people of influence that you can within your community.

 

In closing, I will touch on this topic of expanding/creating a local art community again soon -- including suggestions for funding. For now the key point I want to make is that in order to expand upon or establish an art community within your local community you must first get over the common excuses that have held so many artists back. From there you must assemble a team for the cause -- find others who share the same desire that you do. Once you have the numbers you will want to take advantage of contacts outside of your merry band in order to spread the cause further. You have to be a doer -- not a waiter -- if you want your local art community to thrive.

 

Take care, Stay true

 

Brian Sherwin



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Topics: art appreciation | art marketing | Brian Sherwin | exposure tips | FineArtViews | Instruction | support local art 

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 21 Comments

samthor
via faso.com
yes, my fellow artists you may have to actually get off your butt and do something. Can't count how many times I have offered shows and opportunities to talented people only to have them flake off and not follow through. Then they are usually the ones complaining the loudest about how unfair it is that no one acknowledges their talent. Fact: No one is going to do it for you. now one is going to care if you don't. you make your own luck and your own opportunities.

Michael Slattery
via faso.com
Brian, you are exactly right on with this. I live in the town of Pearland, Texas, who is just now getting to appreciate the arts. I am an actor in our local children's theater group and also a oil painter. It is difficult to find people with the drive and determination to make the arts more easily accessible to the community. Unfortunately the doers sometimes get burnt out from being a groups go to person all of the time. I am encouraged that more artists are gathering with our Pearland Arts League and there seems to be some support now for the arts in out sleepy little town. The city is supportive by letting us hold an art show each month in one of their facilities. It is fun to be in on the ground floor as I have seen so much happen here for the arts, and the future looks bright. It is so important to find the other artists and have events around town that showcase their talents. I hope soon that we can organize some Plein Air painting sessions and generate some more interest. If you are an artist or enthusiast, don't stand on the sidelines, get in the game, do some of the grunt work. You will be well rewarded, if not monetarily, then by the smiles and encouragement you receive from the audience.

Brian Sherwin
via faso.com
Thanks to the both of you for sharing your experiences. Sometimes you have to make things happen... hell, think of the famous artists who at one point sold work on the streets or put together alternative exhibit spaces with art friends. Even the likes of Picasso had a relatively humble start in that respect.

Laurie Finkelstein
via faso.com
I believe in getting involved and I am currently participating in two great community art projects - one with ARTree Community Arts Center - bringing art (visual and performing) to children in the community, and through our local Artist's Association. Check out the Everchanging Wall Mural at http://www.facebook.com/pages/The-ARTree/123855317654039 and the other project is a mural on the garden shed of our Community Garden of Santa Clarita jointly created be ARTree and Santa Clarita Artist's Association - currently in progress. Community art doesn't just happen - it takes dedicated artists willing to build relationships with local governments and businesses. You have to get out there and make it happen.

Jimelle
via faso.com
Thank you, Brian! This article is the kick in the pants I needed! It's time to get started on several ideas that have been bouncing around in the back of my head since the beginning of the year.

My area is quite rural and poverty-stricken, and quite a few folks don't have cars to drive to the nearest museum(60 miles away). As you can imagine, there are lots of empty buildings in my little town, several of which could be turned into gallery space for local artists. I just hadn't gotten around to doing the research yet...my bad! I'll get right on it!

Again, thanks!


Marsha Hamby Savage
via faso.com
Thanks Brian for the article. I think this so important and have shared it on my own Facebook page and also a group page .. Artists of Northwest Atlanta. This is a new group we have started (a few like-minded artists) to get something going in our small town located just outside the Atlanta area. You are so right on in this article!

We hope to get a small "studio tour" going and then build from there. Advice is always welcome!

jack white
via faso.com
Brian,

For us your suggestions are a mixed bag. First of all we live in the Hill Country and are not part of any community. We are good friends with the owner and editor of a county newspaper. I've been speaking with her about an art awakening in the area. Perhaps do a free seminar of local artists and those who might want to become artists. We would spend a full day teaching and answering questions. Help them form an art club. The newspaper would provide the stories and space. Mikki and I would do the rest for free.

The editor put out feelers and doesn't think she can get enough people to make the effort worthwhile. I asked could she get 12. She answered so far only two were interested and one of those was a lady will into her 80ies.

Since we make our living with art, we don't open our studio to visitors. No one drops in to watch a doctor work, are an attorney write on his brief, yet they will come flop down and watch us work wanting to know what's for lunch. (smile) I finally had to stop allowing anyone to visit during working hours except clients.

There is a small gallery about 40 south of us Mikki and I have been helping find some good artists. Our work is priced to high for their market. So far we have her three top painters.

I answer several emails everyday from artists with questions or they want me to examine their websites. Some require a lot of time, but this is my giving back to the industry I love so much.

You have some interesting topics. Jack

Brian Sherwin
via faso.com
Thanks everyone.

Jimelle - I'm from a rural area as well. In fact, it is one of poorest counties in Illinois. I know it was once named the poorest county in Illinois period. Long story short -- I did try to help art spread in my hometown -- unfortunately, those crumbling buildings that are so common in small towns are often owned by the town or county. Unfortunate... because local government is not always willing to lend a hand.

In my case the local government was not willing to let me use one of the spaces to exhibit art even though I offered to make repairs on the building at my own expense. (And no, they were not willing to sell the space I had in mind.) I was frustrated because a number of artists donated art for a fundraiser... I even secured a painting by Chet Zar.

It does frustrate me that elected officials can often be a huge obstacle in these matters. Considering the number of artists I know -- and the friendships I've made over the years -- my hometown could have been home to a very impressive collection of art. So much so that, not to brag, it may have even helped bring tourist -- and thus revenue -- to the town.

I still plan to open some form of perm- gallery space in my hometown at some point if only for the local schools to have a place to take art students to see art. All I need is for a building to hit the market. The town is located within driving distance of two private colleges and two community colleges... and is technically not that far from the capitol and St. Louis. There is potential... just have to have the space to do it. In the meantime I help out with art communities in other small towns and cities throughout the area when I can.

What happened to the donations? I ended up taking the donations to a somewhat larger town in the area and with the help of a local gallery the fundraiser was a success. It helped to raise money for local art students. I was happy with that... but I still wish it could have happened in my hometown.

Jack -- so would you suggest that it is harder for artists who are in a higher price range to fuel growth on a local level art-wise? I mean, obviously you don't want to decrease your prices just to establish a new market within the market, so to speak.

Katarzyna Lappin
via faso.com
I believe that getting involved into the local art community is a very beneficial things for both sides, the city and the artist.

I did get involved last year and results are exceeding my expectations. I met wonderful people, talented artists and a new art association got created. It looks like the art community will start flourishing.

Currently I am working on a project for the city centennial celebrations which is twenty paintings related to the landmarks and history of the city. I was given a grant from the city and at the end of the year I will have all those paintings displayed at my solo show.

Also I am planning to publish a book with those paintings and before I even started people are signing up for it.

I tried to make my story short but a lot of good things happened to my art business this year as a result of the involvement to the city arts.

Katarzyna Lappin


jack white
via faso.com
Brian it really is harder for known artists to help small communities. First of all they don't think we understand their plight. How could I possibly know what they are up against. They can't connect where I came from, happy to get $100 out of a large piece.

Your work is way too high for their market. Many live in homes costing what my 30"x40" sells for. Even my giclees are way too expensive. I have found the best way for us to help is connect good small local galleries with good, reliable artists.

I had my 6,000 foot, 18' ceilings artist loft in a town of about 15,000. I made he mistake of accepting and invitation to speak at the local art league. Then they spread the word. Several small towns asked me to speak and judge their shows. I refused to let the local newspaper do a story. I knew that would bring out artists wanting to visit my hidden studio. It didn't it was not long before artists from the area just showed up to watch me work. They all wanted to take me to lunch to pick my brain. The numbers grew to the point I had to not allow any visitors. I felt horrible, but it was a matter of survival. I had to produce and they without knowing were stealing several hours four of five days a week.

35 years ago great artist told me, "Jack keep your friends at arms length and your enemies at sword point." I now know what he meant.

It's great to help if you can without causing your children to starve. (smile)

jack

Brady Allen
via faso.com
Good article Brian. I agree that we need to get out there and get something done.

In my area there is a yearly arts festival, but it's mostly overrun with crafts. My guess this is probably in response to the locals propensity to not spend more than $20 on something that isn't made out of computer chips in a Chinese factory.

Getting people to have appreciation for art seems to be the biggest hurdle, as your own story of your home town suggests.

Have you heard of any good strategies that have worked?

Sharon Weaver
via faso.com
Having a support system is one of the most important things an artist can do for their success. Joining a local art club would be one way to do this. If there isn't one in your community forming one would be great or you can become active online. I have learned so much from other artists and my friendship and support through clubs has been invaluable.

Donald Fox
via faso.com
When I lived in a small community with no arts organization, there was at least a regional or state arts group that had outreach programs. I've also lived in cities, as I currently do, where there are so many groups the choice for involvement is almost overwhelming. Anyone complaining of isolation here in Houston is definitely in self-imposed exile.

Donna Robillard
via faso.com
Being involved in the local arts council/group, or whatever you call it, does have its rewards. It helps to have a leader who is really enthused and wants to see the arts advanced. I live in a community of about 100,000 and for a while the council was somewhat stagnant, but now we have new, younger leadership. Since they have come on board, there are a lot of new activities - and a lot to bring the school age students in. It's great to see the enthusiasm.

Joanne Benson
via faso.com
Hi Brian,
Excellent article. We have several active arts communities in my area of Northeast PA. And I agree that someone has to take action or nothing happens. I have been running an annual art show in the meeting room of the Township that I work part-time for. This October will be the 7th annual show. We get a small arts grant from the County which covers postcards, posters and postage. Getting that grant was the impetus for doing the first show. Each artist contributes food for the reception or money towards papergoods, etc. The show hangs for almost 3 months and we actually sell artwork. Now most of it is in the $30-$600 price range but last year we sold 13 pieces out of 107 and the year before we sold 16 our of 108. I am proud to be the initiator of this annual show. Other organizations have also held shows in the meeting room. It is a tremendous amount of work for one person and I am fortunate to have a good friend who helps me hang the show every year....no mean feat hanging over 100 paintings and photographs....and making them look good together....and I have a few people who will usually stay and help with clean up after the opening reception. I handle everything else....designing the postcards and posters, publicity, call for entries, hang tags, drop offs, pick ups, etc.....People are more than willing to participate if they don't have to do the work.....And you know the old saying "If you want to get something done, give it to a busy person!" It necessitates being organized and careful planning! Bottom line...."someone has to start the ball rolling"...."build it and they will come!" You are responsible for your own reality!

Marian Fortunati
via faso.com
Happily for me there are many local art clubs in my area. I've learned that each is just a bit different and although many of the same artists belong to the various clubs that each of the clubs has its own strengths and weaknesses.
I've learned a lot through belonging to these clubs and happily have been offered many opportunities. I also have worked hard to support the clubs through volunteering, donations and recruiting. That part really taught me a lot.

I have to say, though, that sometimes it seems like so many of those who are not artists themselves, really aren't interested in looking at, talking about, or buying art.

I have a rare few friends who REALLY go the extra mile to educate the general community about art making, art collecting, art history and art appreciation... but they are the exception. I really think that those few will somehow change the world!!!

Jo Allebach
via faso.com
Fortunately I live in Phoenix. In the Valley we have plenty of interest in art but there is always work to be done and it is good that we are reminded of this.

Ed Dyer
via faso.com
Brian:
After being involved for years in the community art organizations, demonstrating, lecturing, show judge, teaching art the rewards from have been disappointing. Many art organizations and programs fall by the wayside after hours of work getting them established. This is not an excuse but facts. Political and professional jealously surfaces very fast rendering its demise. I no longer become involved.
Your discriptive adjectives like negativism is caused by many such as I to be fact based on actual first hand experiences with good intentions resulting in utter disappointments.

There are 6 professional, accomplished artists that have formed a group of which I'm one, that have experienced many or all of the above. We no longer take an active part in community art organizations, art programs, no longer submit works of art for a art auction or charity because we have been taken advantage of, and receieve no benefit from. We have gotten out of galleries and have dedicated ourselves to offering outstanding works of art and our careers. Most of this groups works of art range in price from $1500.00-$15,000.00 for paintings, and up to $100,000.00 for a sculpture. Truly a very talented group that would have much to offer to a any community but choose not to do so from the unpleasant experiences.
I admire those who wish to undertake such programs, but be aware of many short comings and disappointment along the way. Dedicate your time, efforts and money wisely. Good luck.

jack white
via faso.com
Ed,
I totally understand. Most of us whose work is at the point we demand higher prices face the same issues. After a time we get tired of trying after we see our efforts spit on. For the readers...I know your work and you are an exceptional talent. You have much to offer, but you are wise not to continue when you see your effort is not appreciated.

Your long time friend and fellow artist, jack

Linda Summers Posey
via faso.com
Very relevant article, Brian. When I started painting in 2007, I caught the same feeling of negativity underlying many seeminly positive arts groups. My solution was to start my own group, Artists Alive and Well, which has been putting on art exhibits in non-traditional venues (office buildings, City Hall) in Houston for the past 4 years. We have developed a reputation for putting on professional shows with talented artists, and as a result we sell usually at least 1-2 pieces per show, and we are invited back by the same venues over and over again. Yet, in spite of our successes, it's still a challenge to motivate local artists to join and take responsibily for chairing shows, running for office, and otherwise keeping our organization working for our arts community.

Carol Schmauder
via faso.com
Excellent article, Brian. I live in a community that has a population of over 300,000 and the art community here is quite large and well organized due to the efforts of the artists that live here. We have a reporter for our local newspaper that interviews artists on a regular basis and also writes articles to support upcoming art events. There are several groups in town that host yearly studio tours and demonstrations, and businesses host artists for first and last Friday events monthly. It wasn't always this way. Artists had to band together and work to create events and advertise them. I am thankful for a strong art community in my area.










 

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