Blog on Art Marketing and Selling Art


The Ebb and Flow Of Learning

Look at learning, or skill building, as a child learning to walk. The toddler does not start off running a marathon but with baby steps and tumbles. Giving yourself permission to fail, over and over again if necessary, will help avoid the discouragement that can lead to giving up. [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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Spotlight On: Matthew J Cutter

'Tending to the Fire' by Matthew J Cutter was selected Best of Show in the April 2014 BoldBrush Painting Competition. [...]

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Award and Honor Myths

I have a suggestion for all of those award seekers and blue ribbon hunters. Spend your efforts on making art that connects with people. Awards impress the grandkids but they don't move the gauge on selling your product. Art needs to touch the emotions of the buyer. [...]

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Charles Iarrobino - airy, impressionistic strokes

'Patchwork Palazzo Venice' by Charles Iarrobino was awarded 2nd Place in the April 2014 BoldBrush Painting Competition. [...]

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FASO Featured Artists: Artist Luther Kelly Hall

Artist Luther Kelly Hall strives to capture the feelings and sensations of an outdoors experience in his paintings. His work reminds one of the beauty and force of nature -- offering viewers the opportunity to relive the adventures they have had in the great outdoors. [...]

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Staff Picks from the FASO Daily Art Show: Mike Wise, Barbara Jaenicke, Rod Aszman

For this round of Staff Picks we had three FASO Team members select artwork that has been featured on the FASO Daily Art Show. We at FineArtViews encourage you to learn more about these artists: Mike Wise, Barbara Jaenicke, Rod Aszman [...]

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Is the Old Business Model for Artists Dead?

I believe that the art market is in a place similar to the music industry in 2005. Big changes are coming and the art market will most likely be very different in ten years. However, if you are the art equivalent of Van Halen, you don't really have to change anything. But if you are not Van Halen, then it is time to figure how to adapt to all the changes. [...]

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Am I Working as Hard as I Think I Should Be?

By being organized and keeping track of what you are actually doing (I keep images of all sketches and finished pieces) , you'll see if you are actually on track of meeting any requirements that you set for yourself. [...]

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Steve Henderson - majesty and awe

'Promenade' by Steve Henderson was selected as FAV 15% in the March 2014 BoldBrush Painting Competition. [...]

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FASO Featured Artists: Artist Connie Murray

Connie Murray is a mosaic artist and sculptor. Connie has stated that the art making process is an emotional outlet for intense feelings. Furthermore, she views her process as an outlet for intellectual processing -- one that provides an alternative form of expressive communication. [...]

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Staff Picks from the FASO Daily Art Show: Carol Staub, Mary Mansey, David Kessler

For this round of Staff Picks we had art critic Brian Sherwin (Editor of The Art Edge) and Carrie Turner (Editor of FineArtViews) select artwork that has been featured on the FASO Daily Art Show. We at FineArtViews encourage you to learn more about these artists: Carol Staub, Mary Mansey, David Kessler [...]

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The Color Problem

Artists often say that color is what attracted them to painting in the first place. I also routinely hear them complain that their color is "muddy" or "weak" or "boring". Why the disconnect? [...]

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Alfred Yarbro - flair for creativity

'Preparing for the bloom' by Alfred Yarbro was awarded Outstanding Acrylic in the March 2014 BoldBrush Painting Competition. [...]

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You Don't Need a Degree to be a Successful Artist

Only 34% of artists represented by Gagosian Gallery hold an MFA degree. This data is important to take note of because -- like it or not ? Gagosian Gallery is one of the most financially successful art galleries in the world. Furthermore, Larry Gagosian is arguably one of the most influential art dealers in the United States at this time. Why is this information important? Simple-- art dealer Larry Gagosian clearly does not beat the 'must have an MFA' drum. [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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April 2014 BoldBrush Painting Contest Winners!

Our esteemed judge, Aldo Balding has completed the judging of the April 2014 BoldBrush painting competition. [...]

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Lessons From the Open Studio: My Customer Base Isn't Local

So give your local audience a chance. It may take time, it may take some tweaking, it may take some marketing or incentive. But any time you can bring a potential "up close and personal", wonderful things can happen. [...]

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Lorena Pugh - detail is stunning

'Pear # 52' by Lorena Pugh was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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He Who Hesitates

Sometimes you've just got to get out the big brush, take off the glasses, step back one pace from the easel, and toss that paint out there with aplomb. After all, you know what they say about he who hesitates [...]

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Sandra Murphy - beautifully rendered detail

'My Rusty Truck' by Sandra Murphy was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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FASO Featured Artists: Artist Janice Kirsh

Artist Janice Kirsh is known for her loose and impressionistic style. Her work ? which includes a wide range of plein air paintings -- has been described as painterly and luminous. She has noted that she enjoys exploring color as a painter. [...]

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Staff Picks from the FASO Daily Art Show: Alfred Yarbro, Jean Reece Wilkey, Ann Vaillencourt

For this round of Staff Picks we had art critic Brian Sherwin (Editor of The Art Edge) and Artist Support Specialist Gayle Faucette Wisbon select artwork that has been featured on the FASO Daily Art Show. We at FineArtViews encourage you to learn more about these artists: Alfred Yarbro, Jean Reece Wilkey, Ann Vaillencourt [...]

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Is There a "Right" Way to do Art?

Because I have no art training, I have been completely clueless on some manners. I remember a colleague, who was an artist, walking into my office once and commenting upon a piece of work I had done -"Well that is interesting... pastels on watercolor paper." [...]

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Stephanie Rew - stunning portraiture

'Green Uchikake Reclining' by Stephanie Rew was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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Basic Marketing Information

If you don't have any or all of these informational marketing pieces, don't hyperventilate yourself into a panic -- think about getting one marketing element put together over the next six months or so, or sooner if someone like me writes and asks you for information so that they can put together an article about you. [...]

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Joe Velazquez - stories in history

'The Fort Provisioner' by Joe Velazquez was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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FASO Featured Artists: Artist Luis de Mena

Artist Luis de Mena is known for his emotionally charged portrait paintings. His work captures a strong understanding of the human condition -- resulting in a body of portrait paintings that offer a wide range of emotional energy. De Mena's portrait paintings are further strengthened by his solid painting technique. [...]

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Staff Picks from the FASO Daily Art Show: Dean Buhler, Melissa Gryder, Sarah Parks

For this round of Staff Picks we had art critic Brian Sherwin (Editor of The Art Edge) select artwork that has been featured on the FASO Daily Art Show. We at FineArtViews encourage you to learn more about these artists: Dean Buhler, Melissa Gryder, Sarah Parks [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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Does Art Need an Audience?

Artistic purpose has to be considered first and foremost when evaluating art. With most fine art, the intention of the artist is paramount to understanding the work. The artist is always the first audience and the first critic. Whether the artist chooses to extend that audience can depend on many factors. The size of the audience should in no way affect the value of the art or even whether it is called art. The intention to make art is perhaps the most powerful raison d'être for something being called art in the first place. [...]

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Lessons From the Open Studio: Send me a postcard!

This year we added a spring event. And some folks, especially our newer artists, didn't get the sales or even the visitors they'd hoped for. Some reasons are obvious and expected. There were some things we could have done better. And there were some things about which people should KNOW better! The most obvious was their lack of a mailing list. [...]

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Marci Oleszkiewicz - subjects come to life

'Autumn Coat' by Marci Oleszkiewicz was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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Seriously? You like that?

Just because people like your post doesn't mean that the painting is fantastic. Just because people don't like your post doesn't mean the painting is awful. It is what it is. [...]

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W Jason Situ - hand of a master

'SUNNY DAY LAGUNA BEACH' by W Jason Situ was selected as a Finalist in the March 2014 BoldBrush Painting Competition. [...]

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FASO Featured Artists: Artist Elizabeth Weems

Elizabeth has noted the value of art education. She mentions that she began painting and drawing at an early age. Elizabeth's early interest in art spurred her to study drawing and watercolor with artist / instructor Connie Athens. She has also noted that she developed her alla prima method under the watchful eye of artist Malcolm Nichols. [...]

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Staff Picks from the FASO Daily Art Show: Carole Rodrigue, Linda Smith, Elena Katsyura

For this round of Staff Picks we had art critic Brian Sherwin (Editor of The Art Edge) and Artist Support Specialist Gayle Faucette Wisbon select artwork that has been featured on the FASO Daily Art Show. We at FineArtViews encourage you to learn more about these artists: Carole Rodrigue, Linda Smith, Elena Katsyura [...]

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Future Trends In The Art Market

The art world is stuck in a purgatory right now. It is abound with confusions as the digital world collides with the art gatekeepers. I think that if you look close enough you can see the future. [...]

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Barbara Jaenicke - lyrical landscape

'Unknown Territory' by Barbara Jaenicke was awarded Outstanding Pastel in the March 2014 BoldBrush Painting Competition. [...]

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Please. PLEASE -Talk to Me!

"I'm busy doing my art," some have told us, which is great, but part of selling art is marketing it, and when a gallery that represents you asks for information so that they can promote you, it's worth taking some time and providing it. [...]

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