Blog on Art Marketing and Selling Art


The Summer Art Fair. Would I Be An Artist There?

If you are an artist planning on exhibiting at an art fair this summer, I'm asking you to bring your art. Bring your best art. [...]

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FASO Featured Artists: Artist Abby Rovaldi

Rovaldi has stated that her current drawings involve a progression of discovery, transformation and renewal. Her powerful works of art begin with simple lines of ink and charcoal. [...]

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Flying With Eagles

Would you be willing to dedicate five months to changing your life? [...]

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Charlie Hunter - overtones of forgotten dreams

'Winterbarn' by Charlie Hunter was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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Basics for the Newbie: Letterhead Part II

Last week we talked about setting up a proper letterhead for your business, and this week we’re going to discuss the fun stuff that uniquely makes that letterhead yours, specifically, a signature or logo, as we have on our letterhead, and an image of your artwork. [...]

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Lynn Sanguedolce - riveting portraiture

'Tom Poynor' by Lynn Sanguedolce was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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Alternative Gallery Spaces: co-op galleries, vanity galleries, rental galleries

The following article provides standard information about three types of alternative gallery spaces. [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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April 2012 BoldBrush Painting Contest Winners!

Our esteemed judge, Kathleen Dunphy has completed the judging of the April 2012 BoldBrush painting competition. [...]

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Forum Friday: Discussions from the BrushBuzz art forum 5-25-12

Some recent questions / discussions from the BrushBuzz Art Forum. [...]

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Carol Arnold - charm, character and personality galore

'Helping Hands' by Carol Arnold was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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Postcards From the Past

You know the days when, if you could even get into the top fine craft shows, your success was almost guaranteed. When a single boldly done full-page ad in a magazine could generate tons of response, perhaps even measurable in (gasp!) sales dollars. A time when everyone yearned to have a beautiful handmade website of their work, because then the world would surely beat a path to your door… It struck me that these little missives are like messages in a bottle, veritable postcards from the past. Each contains a little whiff of hard-earned wisdom that still resonates today. [...]

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FASO Featured Artists: Artist Matthew John Larson

Artist Matthew John Larson creates evocative portraits that deal with emotion in a subtle way. [...]

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You Deserve a Raise, Too!

If you're not keeping up with the increased costs of art supplies, framing, and shipping fees (if they apply to you whether to and from a gallery or client) you're losing money. [...]

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Michael Siegel - flair and drama

'Pearlescent' by Michael Siegel was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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David Tanner - a fresh approach

'Derek: Contemplation in the Studio' by David Tanner was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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Basics for the Newbie: Creating a Customized Letterhead for Your Art Business

With a few taps of the keyboard, five minutes concentration, and some decent paper, you can create a customized letterhead for your art business that looks like something you order, and pay for, one ream at a time. [...]

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FASO Featured Artists: Artist Joyce Gabiou

Joyce Gabiou is an award-winning artist known for creating powerful abstract paintings that often involve a highly intuitive process of mixed-media collage. [...]

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Derek Penix - poetic, Impressionist paintings

'Docked' by Derek Penix was selected as a Finalist in the March 2012 RayMar Art Painting Competition. [...]

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Your Attitude About Auctions

The idea behind the auction is usually to generate excitement and encourage sales. Many times they are fundraisers. Most of the time, I see auctions billed as “a way to get a great deal for a work of art.” And most of the time, it lives up to that expectation. Rarely do works go for retail and even rarer are the times the works are bid up higher than retail. [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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John The Appliance Guy

The summer art fair season has started for some, and will happen soon for the rest of us artists planning on partaking. With any luck at all, there will be patrons walking by. Will you do the big box store thing? Let your customers fend for themselves? Will you greet them like you're annoyed, or maybe even not greet them at all? Will you just stay sitting on your directors chair, countenance impassive? [...]

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Hunter Eddy - tension and intrigue

'Issues' by Hunter Eddy was awarded Best of Show in the March 2012 RayMar Art Painting Competition. [...]

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Art Buyer Beware!

With the ever-increasing wealth of high-end art collectors, the price of art will continue to skyrocket but this sale seems, well, crazy. Who knows where this madness will end. [...]

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FASO Featured Artists: Artist D. Hooker

D. Hooker is an award-winning artist known for creating mixed media portraits involving real and imagined people. [...]

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Client or Customer?

The bottom line is clients are forever while customers come and go. [...]

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Victoria Ekelund - Americana told with a little bit of spunk and bravado

'High Wide and Lonesome' by Victoria Ekelund was selected as a Finalist in the March 2012 BoldBrush Painting Competition. [...]

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Workshop Survival Skills

Whether you’re giving them or taking them, workshops are a lot of fun. The dynamism generated by a group of divergent, enthusiastic, active artists is enervating, so much so, that if you don’t take a few precautions and keep mindful of some small actions on your part, you can exhaust yourself by the end of the second day. [...]

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More Observations about Defining Success in Art: What kind of art collector do you want to attract?

The goal is to target a specific audience -- and attract specific art collectors. That kind of focus will serve you better than taking a wild approach when seeking exposure. [...]

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FASO Featured Artists: Artist Keiko Tanabe

Artist Keiko Tanabe has established a strong reputation for creating captivating watercolor cityscapes and landscapes. [...]

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3 Voices Worth Listening To

There are many voices out there. I relate well to what these 3 say and I have seen results from doing some of the things they recommend. [...]

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Mike Beeman - a moment of pure beauty

'Capitol Avenue' by Mike Beeman was selected as a Finalist in the March 2012 BoldBrush Painting Competition. [...]

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Forum Friday: Discussions from the BrushBuzz art forum 5-11-12

Do you have a question or discussion-starter that you would like to address to the BrushBuzz / FASO community? [...]

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Selected Upcoming Exhibits by Informed Collector Artists

Selected Upcoming Exhibits by Informed Collector Artists [...]

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Spotlight On: Stephanie Birdsall

'Web 02' by Stephanie Birdsall was selected Best of Show in the March 2012 BoldBrush Painting Competition. [...]

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Art Marketing: Why desperation marketing is not always a bad thing

The form of desperation marketing mentioned in this article can easily be adapted to art marketing. [...]

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Artist Thomas Kinkade's autopsy reveals the hypocrisy of the mainstream art world

The release of Thomas Kinkade's autopsy has re-fueled mainstream art world bashing of the late artist. [...]

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FASO Featured Artists - The newest way to help you share your art with the world

Sharing Art Enriches Life. A simple statement but one we believe in with all our hearts. It's a driving force behind everything we do...and we promise to keep coming up with ideas to help you change the world with your art. [...]

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Michelle Dunaway - provocative portraiture

2 Award Finalists for Michelle Dunaway in the March 2012 BoldBrush Painting Competition: 'Remembering Home' and 'Resting'. [...]

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The Tough, Sensitive Artist

It’s an odd stereotype we propound – this tenderly sensitive, fragile, batty creature who produces ugly art others swoon over, and while myth is often grounded in truth, it’s time we tore off our berets, crumpled up the smocks, and realized that, while artists are different, they’re not necessarily weird. [...]

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