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Art is Business
by Peggy Martinez on 2/25/2011 9:12:38 AM | |
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So, you may ask what is a "presentation"? This is where the opportunity arises for you to present your products and/or services to gain or deepen a relationship. It may sound frightening, but after a few tries, you'll get the hang of it. I always pretend that I'm talking to a long-lost friend. [...]
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Artist Marketing: Have You Ever Been Featured in an Art Book?
by Moshe Mikanovsky on 2/24/2011 9:45:56 AM | 31 Comments |
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Isn't a printed book is like a permanent art show? The books are usually juried, just like other art shows, and the artwork is printed and displayed in the best possible way. Once the book has been printed, it will never be erased or destroyed. Copies are distributed, sold and kept in many locations, making it more permanent than a short-time show. [...]
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Inspiration
by Sandra Haynes on 2/23/2011 9:32:49 AM | 30 Comments |
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With a mind that is starting to open up to the possibilities that have been discounted until now, the necessary slump into a valley will be followed by the high on the mountain top. This is the way it always works...how would you recognize a "high" if there never was any comparison with a "low"? [...]
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Show Your Best Work
by Keith Bond on 2/21/2011 9:36:01 AM | 17 Comments |
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We, as artists, do need to be self-critiquing. We do need to realize that not everything we do is up to par. Not everything is at the level it should be. Even works that may be up to par in technical terms, but lack genuine, sincere expression should be left on the cutting room floor. Like it or not, we are often judged by our worst works. [...]
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Thoughts On Rejection
by Richard Christian Nelson on 2/18/2011 9:02:36 AM | 35 Comments |
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Essentially the choice comes down to this in any rejection situation: is it worth the effort to try to salvage the situation or is it best to accept the disappointment and move on? We cannot please everyone and some will prove impossible to please, no matter how hard we try. [...]
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Respect Your Collectors Part 6
by Luann Udell on 2/17/2011 9:14:20 AM | 41 Comments |
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Bottom line, I believe most of us make the work we do because it MEANS something profound to us. And our greatest success is when it connects on a similar level with someone else-- someone who used to be a stranger, but is now our collector. Someone who finds their life enriched, empowered, impassioned, CHANGED by our work. That's what we owe our collectors. [...]
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Fish Stew and the Self-Taught Artist
by Keith Bond on 2/14/2011 10:22:33 AM | 29 Comments |
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A wise student treats what the teacher offers as ingredients to be put in the kitchen cupboard. One doesn't use the same ingredients in the same quantities for every meal. He should pick and choose from those ingredients given by each and every instructor, along with those found on his own. [...]
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Artist Statement: Know your Audience
by Brian Sherwin on 2/12/2011 11:14:44 AM | 19 Comments |
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Artist statements are ever-changing-- and I will go as far as to say that an artist can take different directions with his or her artist statement depending on who he or she is striving to lure interest from. I realize that my opinion flies in the face of traditionalists who suggest that an artist should use the same artist statement in all situations.. However, it stands within reason to have different versions of your artist statement that are catered to a specific audience. With that in mind-- I want to discuss the type of artist statement that is best drawn upon when conversing-- verbally or in written form-- with the average potential art buyer. [...]
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The Elevator Speech
by Gregory Peters on 2/11/2011 12:18:26 PM | 15 Comments |
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The so-called "elevator speech" is a very short 15 to 30 second introductory sound bite that introduces who you are and what you do in a memorable way. The elevator speech or elevator pitch, as it's sometimes called, is designed to prepare you for any brief or chance encounter you may have where you get an opportunity to talk about yourself. [...]
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Domain Names: Why Artists Should Own One
by Moshe Mikanovsky on 2/10/2011 9:53:42 AM | 24 Comments |
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Bear in mind, that most free services might not have such an in-your-face domain name announcing to everyone that they are free, possibly making it more appealing for people to use. But they are still the same. Free. So what is the problem with that? [...]
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Just Say Yes
by Stede Barber on 2/9/2011 10:11:27 AM | 75 Comments |
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Try listening to that small voice inside asking to do something new...watercolors, pottery, drawing, collage...whatever. Step past that little, "I can't" ...and give yourself the experience of creating something with your own hands, eyes, and heart. No one else in this world could possibly create what you make, simply because you did it yourself. [...]
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A Bucket of Beetles: The Easy Worm Part 2
by Keith Bond on 2/7/2011 10:02:23 AM | 13 Comments |
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Learning new methods or subject matter ? even if forced by an instructor ? is beneficial. More knowledge is always a good thing. More tools in our toolbox are always better than fewer. Some of the knowledge we gain doesn't come in handy right away ? but might later on. Other tools quickly become favorites replacing old ones. To grow as an artist you must learn ? you must step outside your comfort zone from time to time. Keep what works for you, set aside what doesn't. And if it doesn't taste good, then you don't need to eat it. [...]
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Finding the Time
by Rob Compton on 2/4/2011 9:59:56 AM | 24 Comments |
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It is important to keep accurate and organized records of the work you produce. Keep these handy and keep them filed in an organized manner.
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Respect Your Collectors Part 5
by Luann Udell on 2/3/2011 9:28:28 AM | 24 Comments |
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Your best ROI is marketing to?and rewarding--the audience you already have. Humans are wired for novelty and change. That's why the grass is always greener on the other side of the fence. It's natural we are constantly looking for new opportunities, new customers, new venues for our work. [...]
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