Blog on Art Marketing and Selling Art


A Most Amazing Frame Experience

I recently framed two paintings from start to finish in less than 5 minutes (and I had to take one out of an old frame)...I can't tell you how much of a relief it was to have the frames ready-to-go with every little detail thought of. Back in my gallery days, I never had to worry about such things because I had all the wire and frame hardware I needed, right at my fingertips. But now, as a "regular" art buyer, I don't have any of that. If anything was missing from the wire to the attachment hardware, I would have had to stop, drive to a frame shop or to home depot to purchase hardware. It wouldn't have been the end of the world, but it would have been a big pain...Thank You, Art Ready Frames, for making the process of getting my art collection hung enjoyable and easy. I'll be calling you again soon, I've got some more paintings that need re-framing . . . . [...]

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How Artwork Image "Thieves" Improve Your Marketing

A sensible approach would be to have a statement on your website explaining that anyone may use your images on their website provided that they provide you with proper credit and that they link back to you. Even better: you provide an example of how you require that information to appear. Also, add a disclaimer saying you reserve the right to demand that they remove your image if their content is objectionable to you, and that by using your image they agree to your terms. You can easily monitor when your images are used by setting up a Google Alert. [...]

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Old Pueblo Mission at Zuni by Walt Gonske

Walt Gonske has been a long time favorite of mine. I was finally fortunate enough to acquire one of his paintings. Walt was a founding member of the "Taos Six", a group of artists who, from 1974-1977 sparked a kind of "Taos Revival". [...]

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Setting Goals to Be Successful

Now more than ever I’ve come to understand the importance of setting goals; Not so as to give in to the idea of being anal and manipulative about everything, but rather as a means of having a clear understanding of where I’m headed in my career as an artist. [...]

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Don't Be Afraid to Change the World

You have been given certain gifts by natural selection, the universe, the creator, or God.....choose the one that fits your believe system...And you have a responsibility to share those gifts with the world.....the world will be a richer place for it....So think about this: how can you change the world if you're afraid to get out there and share your art with people? [...]

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Thoughts on How to Price Art

It was extremely rare that I ever saw a selling artist whose prices were equal on a square inch basis when comparing large and small pieces. Larger paintings are almost always less per square inch than small ones. [...]

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Dealing with Jealousy - Part 1

Envy, being green - whatever you want to call it - jealousy happens. Well, it happens to me...When I analyze why I feel jealous, it comes down to feeling like I'll be forgotten, left out in the cold and eventually die. Sounds like I'm going overboard with a small, silly emotion, eh? However, jealous feelings lead to fear because they are similar to wondering if we'll survive. In my early adult life, I was jealous when my boyfriend paid more attention to other girls than me. (prettier girls, mind you). Because he was showing preference to another person, I wondered if I would lose him to that girl and be forever abandoned and alone. In a couple of cases, this fear was based in truth; I was indeed left behind. However, I didn't die, and found someone else who was better. [...]

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Actually, Community Precedes Conversation, Which Precedes Commerce

The "Conversation" part in the middle means that YOU have to participate in the conversation. The community may engage in conversations with or without you.....you don't want it to be without you...Think about this long and hard....especially if you're not selling as much art as you would like...Are you participating in the community?...Are you conversing with your collectors?...Are you leading your collector clan? [...]

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Responding to Discount Requests

Sometimes a sale may be lost, but most often respect will be gained. I would rather lose a sale or two than my integrity. The net loss of giving discounts far outweighs the up-front loss of a sale or two. If you begin to discount, soon every artwork will be discounted and the cumulative amount will be much more than that lost sale. [...]

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Art Links for Artists Who Want to Change the World

Art Links for Artists Who Want to Change the World [...]

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Why Galleries Rock

Some of my former posts might lead readers to believe that I dislike working with commercial art galleries, but nothing could be further from the truth. While I get irritated with art dealers who take advantage of artists by being dishonest and holding back sales money, I have many times recommended artist friends to galleries. As I've mentioned before - I've sometimes purchased paintings at a gallery - even though I know the artist personally. My reason for doing so, is that it supports both the gallery and the artist, and right now some wonderful gallerists are having a hard time paying the bills. I want to see the good and honest ones prosper. [...]

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June 2009 FineArtViews Contest Winners

Judge Greg LaRock certainly had his work cut out for him - with over 420 excellent paintings to choose from in the June FineArtViews Painting Competition, he had to somehow narrow it down to the 11 winners - we certainly didn't envy the task [...]

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FASO Blog Comments Getting More Twitterfied

Still working on our commenting system.  The style of the comments now looks more "Twitter like."  Not to mention that our back-end API now accepts comments from multiple sources (although that function is not open to the public at this point). See below for examples...... [...]

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Don't Blame the Phone Company

I think I'm going to cancel my telephone service, I had originally hoped that my phone would ring off the hook with customers clamoring to turn over their money to me......but it appears not to be. So it must be the fault of the phone company, right? ...That's a silly statement, isn't it? Of course I'm not canceling my telephone service. ... But consider the following excerpt from a message I recently received from an artist [...]

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Artists And Attitudes

It's hard keeping a reasonable attitude about your work. I have heard it said that when you look in the mirror, you see what you think of yourself, but... when you look at your paintings you are not looking in a mirror. The painting is something you have made, it's a thing. You are you, and not your painting. You'll need to keep yourself separate from your work if you want to handle stiff critiques. If you can separate yourself from your painting well enough to listen to a critique, without thinking it is a critique of you, that will help. [...]

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Don't Take Offence

So, what do you do when you find yourself confronted by well-meaning individuals who don't "get" your art? They wish to give you advise when they don't know what you are striving for with your art. Sometimes they know (or think they know) quite a lot about art. Sometimes they have no clue. Sometimes they only know enough to be dangerous. Occasionally, you may be confronted by others whose intentions aren't as favorable. For some reason, there are some who delight in tearing others down. Most people, though, simply think that they are helping. How should you act or respond? [...]

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Links for Artists Who Want to Change the World

Some great links for artists who want to change the world that I've shared on Twitter over the past week or so. [...]

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Should Return to Normal Schedule Next Week

I apologize for the lapse in our "regular programming" - as some of you may know from yesterday's post, we are testing/coding a new comment system for this blog. The same comment system will be rolling out to the main FineArtViews newsletter site and to all our customers. [...]

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Testing New Commenting System

I've been locked up for days wrangling with javascript and am now testing a new commenting system on this blog.  I felt I owed it to my regular contributors to test it on a post for myself first.  I would like to ask that if you're reading this, please take the time to leave a quick comment so I can get some real world "testers." If you have problems or can't get the comment to submit, please email me regarding what happened.  Email clint [at] fineartviews [dot] com.  If you know the browser you are using and the version, that would help [...]

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Discovering What Makes Your Art Unique

Being able to pin-point one of my distinguishing artistic traits or unique qualities – in this case the consistent informality of my still life compositions – somehow, in my mind, helped to give my work a greater sense of importance. It was very uplifting to recognize a characteristic in my paintings – one that I was responsible for – that made it distinctive and therefore attractive and appealing.... What makes our work different also causes it to “stand out”; and if we can aid others – specifically collectors - in seeing the uniqueness of our art, it will make an impact on their thinking, becoming more collectible in their minds. [...]

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Do Artists Need Twitter?

After having written last week's post on how to use Twitter as a business tool, a number of artists responded to me directly or via the comments section, saying that they were either confused about how to use this utility, or else that they felt it was another way to waste time. Because the last post generated confusion and, in some cases, strong responses, I feel that this subject warrants a second post. [...]

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Your Art is Important

To be important, art need not shout to the world. It needs only be a sincere statement from the artist. There will be those who recognize that statement and are moved by it. Yes, all art has a place. All statements have value. All sincere art is important. [...]

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Why I Love Twitter

Essentially, Twitter is the place where information spreads like wildfire. Whenever I finish a new painting or blog post, I can get that information out to hundreds of artists almost instantly. If they like what they read or see, they can send it out to their followers. In a matter of a few hours, my tweet can reach the eyes of thousands. [...]

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Believing in What You Do

Anyone can do what it takes to improve their artistic and marketing skills, but not everyone will. All the more reason for you to get out there! When we become believers in what we do, others will be converted – they too will begin believing in the quality and significance of our work, and the sales will come! [...]

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Share Your Stories

Every work of art has a story. Not all stories are comical like these two. Some are more serious. Some are profound. Some are simple. But all stories add meaning to the dialogue. The stories enrich and deepen the connections made. Share your stories. Allow your collectors the opportunity to connect with your artwork. [...]

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I'll Know it When I See It

So how do real people in real galleries look for art? They "stumble" upon it. The usual answer to the art gallery salesperson's question, "Can I help you find something in particular?" is "I'll know it when I see it". That's because "I'll know it when I see it" is fun..."Serendipitous Stumbling" is the funnest way to find art. Here's what happens: You walk into an art gallery, your eyes scan the room and you're hoping that something "catches your eye" or "takes your breath away." [...]

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Art Links for Artists Who Want to Change the World

Art Links for Artists Who Want to Change the World [...]

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The Responsibilities of American Independence

We all know what we’re celebrating this Independence Day, but we contend that what the founders wrote is actually only half the story. So this Independence Day, let’s take a guess at why the founders felt it important that we had our “inalienable rights.” [...]

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