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Art Marketing Ideas and Straight Talk about Selling Art, Marketing, Inspiration & Fine Living




Email is Still the King . . . It's Good to be the King

by Clint Watson on 2/25/2009 2:32:56 PM

This Post is by Clint Watson,  founder of FineArtViews. Follow Clint on Twitter. The last few years have seen the development of fantastic new technologies that artists can utilize to have conversations with their customers.  And you certainly should consider using the tools that work for you. But as we look at the "lay of the land" today, we have to conclude that email is still the king. Consider the following: How many of your customers use Twitter? Maybe a few.  Probably more this year than last year (as Twitter has become somewhat of a media darling). How many of your customers are on Facebook? Probably a few [...]

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Always Remain True

by Linda Mikulich on 2/24/2009 12:20:54 PM

Today's guest author is artist, Linda Mikulich.  This article has been edited and published with the author's permission. Find out how you can become a guest author. There is a small part inside me that wants my art to be "over-the-top". I'm continually on a quest to create something I've never attempted before. That's what gets my artistic juices flowing! Knowing that about myself, I need to be careful whenever I take on commissions; by taking my creative nature into consideration, insisting that the client give me free range to do whatever moves me. Over time, I've painted many commissioned works geared toward [...]

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Getting Out of a Rut Takes Time and Effort

by Keith Bond on 2/23/2009 2:35:12 PM

This Post is by Keith Bond, Regular contributing writer for FineArtViews.  Find out how you can be a guest author I would like to share a few of my thoughts on the topic that Lori Woodward Simons wrote about a week or two ago.  In her newsletter "Choose Your Rut Carefully", she cautions us to paint what we love, because our chosen style or subject matter may become a rut as clients come to expect that from us.  While I agree with most of what she said, I also believe that evolution of an artist is [...]

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Practicing Quiet Confidence

by Lori Woodward on 2/19/2009 12:44:52 PM

...I suspect that it's human nature to worry about our actions, words and abilities from time to time. However, over the years, I have learned the art of displaying an attitude of quiet confidence – especially while showing my artwork to collectors [...]

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Artistic Maturity Takes Time (and Patience)

by Keith Bond on 2/17/2009 9:24:41 PM

This Post is by Keith Bond, Regular contributing writer for FineArtViews.  Find out how you can be a guest author In his book, Capturing Light in Oils, the late (and great) artist, Paul Strisik wrote: Painters mature in a slow and natural way. . . .  It may take ten years to develop your skills.  But nothing is lost, for you've still lived all those years.  The painting you do five years from now can only be done five years from now.  You can't rush it, and it can't be done tomorrow. When I first read this several years [...]

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Thoughts On Facebook

by Clint Watson on 2/16/2009 4:43:03 PM

This Post is by Clint Watson,  founder of FineArtViews. Follow Clint on Twitter. I started a little Twitter storm today about Facebook. It started with me linking to an article titled Facebook's New Terms Of Service: We Can Do Anything We Want With Your Content. Forever. Admittedly, I was in a grumpy mood today and tweeted some kind of negative stuff.  Sorry if I offended anyone, but my thoughts were rooted in some real ideas and frustrations. So here's my bottom line: 1.  Facebook appears to be claiming the rights to any content posted.  Theoretically that could mean artwork images, blog posts or any other content.  [...]

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Personal, Timely, and Relevant

by Clint Watson on 2/13/2009 10:32:13 AM

Today's Post is by Clint Watson,  founder of FineArtViews. Follow Clint on Twitter. You need to reach people WHERE they want your message, WHEN they want your message and the message has to be RELEVANT and PERSONAL to their needs. This post was inspired by a video of Seth Godin where he mentioned that marketing messages only get through to people when those messages are personal, timely and relevant. In thinking about this applies to art, it provides a context as to WHY . . . . 1.  Art galleries sell better than restaurants (more relevant) 2.  Art openings sell better than "regular" days in the [...]

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Choose Your Rut Carefully

by Lori Woodward Simons on 2/11/2009 3:27:42 PM

This Post is by Lori Woodward Simons, Regular contributing writer for FineArtViews.  Find out how you can be a guest author. My husband and I have a cabin in the back woods of New Hampshire. It's located on a dirt road – which is just fine most of the year, except in what New Englanders call “mud season”. When the ice melts, it breaks up the dirt and turns the road surface into foot-deep soft, gooey slither. As trucks and cars run through the muddy surface, they create ruts. Some of these ruts can go on for a hundred yards, and if [...]

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New FineArtStudioOnline Artist Websites

by Clint Watson on 2/10/2009 1:20:41 PM
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Take a mental health moment and check out these new artist websites by our new members. [...]

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The Jury Game

by Keith Bond on 2/9/2009 3:04:21 PM
1 Comment

This Post is by Keith Bond, Regular contributing writer for FineArtViews.  Find out how you can be a guest author Juried art shows are plagued by inherent flaws. As long as juries exist and as long as awards are given, this inherent dilemma will continue to have a negative impact on art. Despite his or her best intentions, the juror brings preconceived ideas or expectations. His or her opinions, likes, sensitivities, knowledge, etc. prejudice the decision. Consider the French impressionists who we honor and emulate today. In their day they were dismissed and belittled by the juries. The [...]

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Interview with Clark Hulings - Master Painter

by Lori Woodward Simons on 2/6/2009 1:25:39 PM
1 Comment

This Post is by Lori Woodward Simons, Regular contributing writer for FineArtViews.  Find out how you can be a guest author.   The Spanish Shawl by Clark Hulings [...]

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Don't Skimp on the Frame

by Keith Bond on 2/5/2009 9:49:42 AM

This Post is by Keith Bond, Regular contributing writer for FineArtViews.  Find out how you can be a guest author Have you ever gone to a restaurant and ordered a succulent, tender ribeye steak and on the side were instant mashed potatoes or frozen veggies?  Very disappointing, indeed.  If I am spending the money for a nice meal, I want the entire meal to be good, not just the main entrée.  I have been to other restaurants with a similar price point as the first, but enjoyed delicious sides made from fresh, quality products.  Which restaurant will I return to?  The same [...]

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Abandoning Art Magazine Advertising Platform...For Now

by Clint Watson on 2/4/2009 7:46:29 AM

Hmmm, I may change my mind on this, but I think I'm abandoning art magazine least as far as trying to partner with magazines to help our clients by developing an easy online platform to place ads and save money. I read that Google has abandoned it's effort to bring print advertising into their wildly successful advertising network.  And it got me to thinking about my own attempts to integrate print advertising into the online tools we offer artists to promote themselves. I had, for years, thought it would be really cool to have an online platform for our artists to place [...]

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Let Graciousness Rule

by Lori Woodward Simons on 2/3/2009 3:31:27 PM

This Post is by Lori Woodward Simons, Regular contributing writer for FineArtViews.  Find out how you can be a guest author. When I got my first writing assignment with American Artist magazine, I was elated - I put my best effort into it, and perhaps more than 60 hours of writing. It may surprise you to know that I did not ask to be paid for my efforts. I was just so grateful for the opportunity. In fact, there was no offer to pay me until the project manager put in a good word for me. She was delighted with my attitude, [...]

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New FineArtStudioOnline Artist Websites

by on 2/3/2009 3:27:02 PM
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Some great new artist websites this week, check them out: [...]

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