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Art Marketing Ideas and Straight Talk about Selling Art, Marketing, Inspiration & Fine Living

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Talent

by Ken Pieper on 3/21/2017 10:14:05 AM
50 Comments

Art, no matter how well or great our original talent brings us, must be nurtured, fueled, enhanced, and continually learned to become the best that we can be. [...]


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Do This Every Single Day, and You'll Succeed!

by Carolyn Henderson on 3/20/2017 10:21:28 AM
23 Comments

The artist's work is different from a corporate CEO's. It only makes sense that his method of doing so will be different as well. [...]


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The Surprising Value Of Anger

by John P. Weiss on 3/18/2017 6:44:37 AM
29 Comments

The surprising value of anger is that, when properly channeled, it can fuel positive action and solutions. [...]


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How to Leverage Analytics to Make Your Art Marketing More Effective

by Dave Geada on 3/17/2017 10:47:59 AM
Comment on this

Why Website Data Matters (And Why It Doesn't Have to Be Complicated) [...]


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Using the Paper's Texture and Dragging Dry Pigment: At the Point of JR Monks' Brush

by J.R. Monks on 3/15/2017 10:04:24 AM
12 Comments

I feel color is a powerful tool for a painter, but color alone can become cliche and elements such as texture provide a means to speak a more powerful truth about the landscape. [...]


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Hitting the Wall or Bouncing off It

by Laura Pollak on 3/14/2017 8:11:22 AM
13 Comments

So my new method of working is to keep a number of paintings on my Merry-Go-Round of an easel and hope that when the time is right, I'll see exactly what each painting needs to graduate and fly off into the world. [...]


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How do you frame pastel paintings?

by Susan Flanagan on 3/13/2017 9:53:32 AM
9 Comments

Soft pastel has to be framed under glass. No amount of spraying fixative will change that! [...]


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What Happened At The Oscars Is A Clue To Selling More Art

by John P. Weiss on 3/11/2017 9:17:13 AM
23 Comments

Yes, a professional website is important. So is building an email list, blogging about your work and leveraging social media to share your art. But in the end, it's all about the work. [...]


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Owning Your Own Marketing Channels with FASO's "Get New Art Alerts" Feature

by Dave Geada on 3/10/2017 10:13:13 AM
2 Comments

Artist always ask me for tips on the most effective forms of marketing. One thing I tell them is that email marketing remains one of the best channels to promote your art. [...]


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Seeking the Masterpiece

by Gayle Faucette Wisbon on 3/9/2017 9:53:18 AM
19 Comments

For whatever reason, artists are driven to create art that can make us happy, stir up strong emotions and make us think... [...]


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Eight Key Things To Do To Get Ready For A Small Business Solo Show

by Jean McLean on 3/7/2017 9:39:14 AM
13 Comments

Do you like showing at small businesses? [...]


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Flattery Works - But Don't Let It Work on You

by Carolyn Henderson on 3/6/2017 10:05:49 AM
5 Comments

Caution, in dealing with people we don't know, is not ill advised, and if you remain polite in the process, you won't mess up a potential sale or offer in case the person reaching out to you is genuine. [...]


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Why Secure Websites Matter to Your Online Art Sales

by Dave Geada on 3/3/2017 11:10:56 AM
13 Comments

Fortunately, FASO offers free SSL on all it's artist websites. [...]


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Little Words of Wisdom

by Luann Udell on 3/2/2017 9:47:56 AM
26 Comments

Make the work of your heart, make what lifts your heart, and get it out into the world. [...]


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Invest In Yourself

by Roberta Murray on 3/1/2017 9:56:00 AM
9 Comments

Go ahead and invest in yourself. Find a strategy that works for you, and pursue that learning with both seriousness and frivolity, but always with purpose. [...]


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The Wordless USP

by Clint Watson on 2/28/2017 10:09:48 AM
12 Comments

You're not selling insurance, you're selling art: what you need is a wordless USP. I'm redefining "USP" for artists. Your "Wordless USP" is your Unique Style of Painting. [...]


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Marketing On The Web

by Ken Pieper on 2/27/2017 10:20:02 AM
28 Comments

We must remember our website has a very short window of opportunity to attract and create enough interest to stop a potential customer in their tracks and take notice of who we are and why they must have our work. [...]


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Embrace The Nature Fix To Be Happier And More Creative

by John P. Weiss on 2/25/2017 11:47:58 AM
16 Comments

No wonder plein air painting, paint-outs, conventions and outdoor workshops have grown in popularity. Creative people have rediscovered all the healthy benefits in taking their paints outside. [...]


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Déjà Vu - Do I Have a Great Deal Just for You!

by Carolyn Henderson on 2/21/2017 10:31:52 AM
9 Comments

Before you accept a statement as true, ask yourself, "Who told me this?", "Are they trustworthy?", and "Are they simply repeating something they've heard?" [...]


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Learning on a Budget

by Steve Atkinson on 2/20/2017 12:28:18 PM
22 Comments

This really is a global community and we are members of a family that go beyond borders. [...]


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Why Comparison Is The Thief Of Joy

by John P. Weiss on 2/18/2017 10:51:32 AM
36 Comments

Congratulate your friends and fellow artists who succeed in areas you haven't. Let go of your ego, ask their advice and learn from their successes. [...]


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How to Avoid the #1 Obstacle to Becoming a Professional Artist

by Dave Geada on 2/17/2017 10:12:13 AM
22 Comments

If you follow this simple to describe and hard to do recipe, you will succeed in earning a living from your art. [...]


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Finding Your Tribe

by Luann Udell on 2/16/2017 10:23:13 AM
45 Comments

Artists are people, too. [...]


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Email Marketing Guide

by Dave Nevue on 2/15/2017 10:22:29 AM
9 Comments

Are you excited about selling your art or increasing the sales you already have? This Email Marketing Guide will help you build your email list. [...]


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The Descriptive Snob

by Dianna Cates Dunn on 2/14/2017 10:29:00 AM
24 Comments

Getting our audiences to engage with and relate to our art is paramount, not only for our own survival and success as artists but, for our entire reason for being artists in the first place! [...]


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The Best Laid Plans

by Angela Bruskotter on 2/13/2017 10:53:58 AM
6 Comments

Art doesn't require fancy equipment or expensive supplies; it only needs a pen and paper, if that's all you have. [...]


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One Super Important Quality For Gallery Success

by John P. Weiss on 2/11/2017 10:48:22 AM
41 Comments

If you want to get into a great gallery, work on your consistency. Develop and hone a style that is immediately recognizable. One that collectors can count on. [...]


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Don't Jeopardize Your Art Sales by Making This Common and Easily Avoidable Mistake!

by Dave Geada on 2/10/2017 10:25:50 AM
5 Comments

Not making sure that your website is mobile responsive is a very common mistake that lots of artists make. Don't make this mistake and jeopardize your traffic and sales. [...]


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Get More out of Workshops by Following these Three Rules

by Vianna Szabo on 2/9/2017 9:56:01 AM
5 Comments

The goal of a workshop is not to create a great piece of art but to discover new ways to express your artistic voice. [...]


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Who Are Your Business Partners?

by Heather Arenas on 2/7/2017 9:57:20 AM
11 Comments

Some may think, "I paint alone. I don't partner with anyone." but to succeed as a professional artist, you will need to partner with some other industry professionals in order to get your paintings seen and sold. [...]


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Phantom Companies Making Real Money

by Carolyn Henderson on 2/6/2017 9:53:46 AM
4 Comments

Did I initiate this interaction, or did the person trying to sell me something do it? [...]


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13 Remarkable Quotes That Will Inspire Your Artwork

by John P. Weiss on 2/4/2017 12:08:19 PM
18 Comments

What's great about good quotes is that they make you think and reflect. They can also motivate you to grow. [...]


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How to Promote Your Exhibit to Over 22,500 Collectors

by Dave Geada on 2/3/2017 10:14:43 AM
2 Comments

FASO makes it really easy to promote your next exhibit to over 22,500 collectors through our weekly Special Edition USA Gallery & Museum Exhibits newsletter. [...]


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Chaos Theory, The Weather, and You

by Luann Udell on 2/2/2017 11:21:36 AM
35 Comments

Once you figure out why you make the work you do, you will already have your finger on the pulse of your heart. [...]


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6 Easy Pinterest Image Tips That Drive Traffic

by Dave Nevue on 2/1/2017 10:22:25 AM
7 Comments

Are you discouraged with your Pinterest engagement? [...]


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Frugal Framing, Part 1

by Susan L. Vignola, Ph.D. on 1/31/2017 10:30:37 AM
27 Comments

To reduce my costs, I make my own frames when necessary. [...]


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A Barn is Not a Shape

by Eileen McConkey on 1/30/2017 9:56:00 AM
12 Comments

Changing the way you think about shapes can change your paintings. [...]


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Birds of a Feather

by John P. Weiss on 1/28/2017 10:41:51 AM
28 Comments

The seed of your next art work lies embedded in the imperfections of your current piece... [...]


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Workshopping Around

by Steve Atkinson on 1/24/2017 9:48:28 AM
9 Comments

I don't care who you are, we all can grow by taking classes from other artists... [...]


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We Are No Longer in Third Grade

by Carolyn Henderson on 1/23/2017 9:45:29 AM
15 Comments

Unsolicited contact from a total stranger is always something to be wary of, whether they are offering candy or promising to increase art sales... [...]


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