Blog on Art Marketing and Selling Art


William Schneider discusses the advantages of perfecting one skill at a time.

The Perpetual Student

A great idea is to copy masterworks. Sargent did; Zorn did. In fact virtually all the great artists have done this type of research. The goal is to figure out the master artistsí thought process. [...]

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Pioneer Cooking by JR Monks

The Devil Is In The Details

The devil may be in the details, but the painter is in the ability to make decisions regarding what to emphasize, and what to downplay. [...]

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Art Doesnít End At The Edge Of The Canvas

Marketing is the final extension of your art. [...]

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When Time is Short and Inspiration is High

Holidays are busy and studio time gives way to visiting and catching up with those I love. [...]

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I Hope You Dance

If I can give you any advice to help you overcome those feelings of despair, it would be to feed your passion. [...]

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The Fine Art of Discovery

Painting with no map, I lost my preoccupation with where I was going, and I had to just look around and pay attention to where I was in the painting at every moment. It's terrifying, but also completely exciting to discover a new way of painting after 20 years. [...]

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Backgrounds As Stage Settings

In order for a background to be cohesive it must be considered as important as the subject you are painting. [...]

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The Importance of Being Ready

Inspiration comes when it wants to, it can be a fleeting thing, so we need to act on it when it's there and make the best use of it when we can. [...]

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The Survival of the Artist in the Automated Age

Art that transcends the commonplace, even occasionally art on a hotel wall, will find its way to those who value and notice the art. And technology will allow more people to find and hopefully collect our art. [...]

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Should You Enter Juried Exhibitions?

On our artistic journey we all meet criticism and obstacles of every kind. Keep an open mind and an attitude on self improvement and quality of work. The journey is not easy. If it were, it wouldn't mean anything. [...]

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Marketing Your Art - Staging Your Art

We all would like to be a brand name that does not require this extra bit of work, but as galleries are closing, social media is increasingly important. We must be our own advocates to help sell our art. [...]

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Be Involved in the Creative Process from the Start - Use Your Own References

Don't let a reference dictate what your finished painting looks like. Remember your painting is your voice - let it sing out loud and clear. [...]

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Subject Matters

Donít strive to become a portrait artist; instead strive to become a better artist. If you want to paint better portraits, learn to paint landscape. [...]

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Have You Arrived?

There is a great danger in being known for a special style thatís recognizable everywhere. The collectors look for it and buy it because itís recognizable. But should that lock you in forever? [...]

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Painting in Monochrome

One of the best ways to become comfortable with painting in oil, watercolor, and acrylic is to use two colors and work monochromatically. [...]

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The Artist's Journey: What If It Doesn't Get Any Easier?

Every artist's journey is going to be different. It isn't wrong to have success come easy. But it is just possible that it robs an artist of the incredible adventure and growth that happens when the journey is hazardous. [...]

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Texture In Your Art

Texture, implied or not, can create emotions, share messages, or simply add spice to your painting. [...]

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Don't Forget Your Paints!

Adventures always open our minds and our hearts, not to mention, how they inspire our souls. [...]

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What Color Is That?

What color is that? The question floats through the room at every demo or workshop. [...]

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Easy Still Life Set Up

As far as setting up the still life, the possibilities are endless. I like to think of the table as a stage and look for an object that will be the star of the composition. [...]

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Why Would You Want To Paint A Painting Without A GPS?

You wouldn't go on a trip without your GPS... so why would you want to paint a painting without a GPS... or rather, a photo reference! [...]

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Superlative

When I think about art, which for me is all the time, I do make assessments; I attempt to evaluate the art of others and that of my own. Other art I want to appreciate for what it is and for what it may say. My art I want to evaluate in order to expand and improve. [...]

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Curler Princess - All About Edges

I have realized edges can make or break a painting. If all edges have a similar treatment, it confuses the viewer. [...]

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What Is Space In Your Art?

In my opinion, Space is one of the most important elements, because it really puts your composition at stake. Simply put, Space is how you place your subject or form on your canvas. [...]

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The Power of Chromatic Black

There is real power in Chromatic Black. Any time we can find a color that artists can bend to their will and send in so many different directions whenever they need, its pure Power! [...]

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The Importance of Technique

We all strive for originality but with so many artists out there it would be hard for one artist's work to not, somewhere in the world, have their work resemble another artist' work. [...]

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The Artist's Clock

My goal is to follow through with my commitments. I do not want to promise something and not be able to deliver. Keeping calendars is my best organizational tool. [...]

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What Does Form Mean In Your Art?

Form is the name for describing a 3-dimensional object in space, whether on your canvas or as a sculpture. Form can be Geometric or Organic. [...]

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Community Ed

Be open to suggestions. No matter our level of expertise, there is always more to learn, or a different way to approach it. Accept and remember nuggets of guidance, and you can pass them on to others when the time comes. [...]

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The Worst Thing that Can Happen

The artists who succeed paint consistently, trying new ideas to grow their skills. They do not let fear stop or control them. [...]

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How To Manage Fearless Artistic Growth

Grow and change. If itís going to be a major change you will develop a body of work that you can bring to the world--eventually. Similarly, if it is a phase where you work out ideas, you can do it with boldness and gusto without concern for salability. [...]

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Lose Something and Enhance Your Painting

Don't underestimate the power of color! Forcing yourself to use a different color palette than you normally use can have exciting results. [...]

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What Does Line Mean In Your Art?

Sometimes this is a misunderstood element in art. What is LINE in art? [...]

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How to Coordinate an Art Exhibit -- Part II

The Planning/Decision Making part of exhibition coordination is critical to the success of an art exhibit. [...]

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Just Keep Smiling! Tips on Art Shows

Actively give out your business card or rack cards or whatever you use for advertising. [...]

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When the Painting is Finished

Do you have a method or process you follow once you've finished a painting? [...]

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The Power of Intuition

Time, repetition and speed are the keys to painting intuition and that power is within the reach of all of us. [...]

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How to Coordinate an Art Exhibit

It can be very rewarding to see the fruit of your labor translated into a beautifully displayed exhibit of art. [...]

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Why Artists Need a Sacred Space

A sacred space is what you make of it. A studio does not have to be large or fancy... [...]

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Is That Chalk?

What I found out is despite the fragility of its surface, a pastel work of art has extreme longevity when created on the proper substrate and is properly framed. [...]

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