Kathy Swift 's comment on 12 Steps to Get Your Artwork Noticed by Galleries

Kathy Swift
via web

While I think you make some great points here, there is one that I respectfully disagree with. I do think a professional looking portfolio is essential to being taken seriously by a gallery. As a gallery owner myself, when I 'm reviewing potential artists' work, first impressions are everything. A professional looking portfolio gives me the message that this is an artist who is good with presentation, especially the fine details. As you talked about in a recent post, how can an artist be successful putting their high quality work in a cheesy, poorly made frame? I feel the same way about portfolios. How can I possibly take work seriously if the portfolio has poorly printed images and includes non-interesting details?

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