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Brian Sherwin 's comment on Art Gallery Representation: Some factors to consider. Part 1 - Distance

Brian Sherwin
via faso.com
Robert -- You said, "My problem is I live fairly remotely from almost all galleries and very far from galleries that might represent my assemblage/outsider style...We can't all live in NYC... "

Based on data I've seen it appears that many artists are moving away from NYC in the first place. The cost of living in NYC makes it difficult to focus on art... even when the economy is good. Moving to NYC is not a golden ticket.

The whole 'Gotta be in NYC to make it' idea is beat in our heads -- we see it on TV, read it in books... Hell, NY promotes the idea -- a glorified gimmick. In my opinion, the majority of the artists who moved there would have had a better chance of success had they stood their ground instead of moving.

I've worked in Manhattan. I was based there when I worked for Myartspace -- and helped with gallery consulting and exhibits as well. What did I notice? A lot of artists (working two to three jobs) barely getting by due to the cost of living while an extremely small percent had gallery representation -- and most of those artists were struggling financially as well due to the expense of day-to-day life.

Jack said, "The truth is you can live anywhere and make it." -- and that is the truth. Make a big enough noise and the big city gallery owners will take notice... and even if they don't -- there is no need to restrict yourself to their terms.




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